Were looking for aLinkedIn Campaign Executive to own and optimise paid LinkedIn activity across EMEA North America and APAC. Youll be responsible for delivering highquality B2B leads and account engagement through smart targeting compelling creative and datadriven optimisation supporting Ideagens growth across regulated industries.
This is an exciting handson role for someone who loves experimenting analysing and continuously improving campaign performance!
Responsibilities
Build launch and optimise LinkedIn advertising campaigns using Sponsored Content Lead Gen Forms and accountbased targeting
Manage campaign budgets pacing and performance across multiple regions
Write and brief engaging B2B ad copy tailored to professional audiences
Develop and refine audience strategies using matched audiences ABM lists and buyerpersona targeting
Monitor performance daily running A/B tests to improve CTR CPL and lead quality
Collaborate with regional marketing sales and operations teams to align campaigns with pipeline goals
Track and report on campaign performance lead quality and contribution to pipeline
Skills and Experience
Handson experience running LinkedIn campaigns in a B2B SaaS or technology environment
Strong working knowledge of LinkedIn Campaign Manager Lead Gen Forms and audience targeting
Datadriven mindset with the ability to turn insights into clear optimisation actions
Strong understanding of B2B buyer journeys and LinkedIns role across the funnel
Confident writing concise compelling ad copy for professional audiences
Experience supporting lead generation and/or accountbased marketing campaigns
Comfortable working with performance data (Excel/CRM/marketing automation tools)
Nice to have: LinkedIn certifications ABM experience exposure to regulated industries or curiosity around using AI tools to improve campaign performance.
About Ideagen
Ideagen is the invisible force behind many things we rely on every day - from keeping airplanes soaring in the sky to ensuring the food on our tables is safe to helping doctors and nurses care for the sick. So when you think of Ideagen think of it as the silent teammate thats always working behind the scenes to help those people who make our lives safer and better. Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America Australia Malaysia and India with people doing lots of different and exciting jobs.
Were building a future-ready team and AI is part of how we work smarter. If youre curious adaptable and open to using AI to improve how you work youll thrive at Ideagen!
What is next
If your application meets the requirements for this role our Talent Acquisition team will be in touch to guide you through the next steps.
At Ideagen we value the importance of work-life balance and welcome candidates seeking flexible arrangements. If this is something you are interested in please let us know during the application process. Enhance your career and make the world a safer place!
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Role PurposeLocation- Ruddington NottinghamshireLevel - SupportRoleDepartment - MarketingWorking Pattern - Hybrid (three days a week in the head office)Benefits -Benefits at IdeagenSalary - To be discussed at next stageWere looking for a LinkedIn Campaign Executive to own and optimise paid LinkedIn ...
Role Purpose
Location- Ruddington Nottinghamshire
Level - Support
Role
Department - Marketing
Working Pattern - Hybrid (three days a week in the head office)
Were looking for aLinkedIn Campaign Executive to own and optimise paid LinkedIn activity across EMEA North America and APAC. Youll be responsible for delivering highquality B2B leads and account engagement through smart targeting compelling creative and datadriven optimisation supporting Ideagens growth across regulated industries.
This is an exciting handson role for someone who loves experimenting analysing and continuously improving campaign performance!
Responsibilities
Build launch and optimise LinkedIn advertising campaigns using Sponsored Content Lead Gen Forms and accountbased targeting
Manage campaign budgets pacing and performance across multiple regions
Write and brief engaging B2B ad copy tailored to professional audiences
Develop and refine audience strategies using matched audiences ABM lists and buyerpersona targeting
Monitor performance daily running A/B tests to improve CTR CPL and lead quality
Collaborate with regional marketing sales and operations teams to align campaigns with pipeline goals
Track and report on campaign performance lead quality and contribution to pipeline
Skills and Experience
Handson experience running LinkedIn campaigns in a B2B SaaS or technology environment
Strong working knowledge of LinkedIn Campaign Manager Lead Gen Forms and audience targeting
Datadriven mindset with the ability to turn insights into clear optimisation actions
Strong understanding of B2B buyer journeys and LinkedIns role across the funnel
Confident writing concise compelling ad copy for professional audiences
Experience supporting lead generation and/or accountbased marketing campaigns
Comfortable working with performance data (Excel/CRM/marketing automation tools)
Nice to have: LinkedIn certifications ABM experience exposure to regulated industries or curiosity around using AI tools to improve campaign performance.
About Ideagen
Ideagen is the invisible force behind many things we rely on every day - from keeping airplanes soaring in the sky to ensuring the food on our tables is safe to helping doctors and nurses care for the sick. So when you think of Ideagen think of it as the silent teammate thats always working behind the scenes to help those people who make our lives safer and better. Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America Australia Malaysia and India with people doing lots of different and exciting jobs.
Were building a future-ready team and AI is part of how we work smarter. If youre curious adaptable and open to using AI to improve how you work youll thrive at Ideagen!
What is next
If your application meets the requirements for this role our Talent Acquisition team will be in touch to guide you through the next steps.
At Ideagen we value the importance of work-life balance and welcome candidates seeking flexible arrangements. If this is something you are interested in please let us know during the application process. Enhance your career and make the world a safer place!
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