Media Coordinator
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Job Location:
Shreveport, LA - USA
Monthly Salary:
Not Disclosed
Posted on:
6 days ago
Vacancies:
1 Vacancy
Job Summary
Digital Specialist
Primary Responsibilities
Primary Responsibilities
- Maintain a strong understanding if digital media landscape latest trends KPIs agency capabilities and agency position to ensure all media strategies and campaigns are aligned to provide optimal performance.
- Maintain a strong understanding of competitor offerings to ensure agency is well-positioned.
- Develop an understanding of how all digital channels work to provide effective media plans.
- Develop and execute digital media buys.
- Monitor campaign performance and manage optimizations. Ensure all campaigns are performing at or above benchmarks for optimal ROI.
- Provide monthly campaign reports that outline performance according to KPIs effectiveness optimizations and recommendations.
- Collaborate with other teams including Social Traditional Media and Account Service to ensure cohesive and effective campaign strategies.
- Any other responsibilities as needed.
Requirements
- Bachelors Degree
- 2 years of experience as a digital specialist
- 1 years of experience at a creative or ad agency
- Strong working knowledge of Microsoft Excel
- Proficient in digital media buying
- Organized
- Team Player
- Self-Starter
- Critical thinker and problem-solver
- Strong time-management skills
- Strong interpersonal and communication skills
Required Experience:
IC
About Company
Romph & Pou Agency We are an established integrated marketing agency with offices in Shreveport, Louisiana; Tyler, Texas; and Baton Rouge, Louisiana. We offer a comprehensive range of services with a high level of specialization in gaming and retail marketing. Co-owned by Jeffrey Romp ... View more
