Senior Email Marketing Manager

Our client is building and scaling a high-volume performance-driven newsletter portfolio and is looking for a Senior Email Marketing Manager to fully own newsletter growth engagement and monetization.

This role is designed for someone who understands newsletters as a revenue channel not just a publishing task.

The selected candidate will work closely with authors AI writers designers and monetization partners to ensure every send is optimized for opens clicks and revenue while maintaining strong editorial quality.

Responsibilities:

• Own end-to-end newsletter strategy publishing and optimization
• Optimize subject lines preheaders layouts CTAs and content flow
• Maintain consistent high-quality publishing schedules across all newsletters
• Review QA and approve all outgoing content before sending
• Integrate ads natively within newsletters to maximize CTR and revenue
• Test ad placements formats and messaging without harming reader trust
• Analyze performance and continuously improve monetization strategy
• Collaborate closely with writers AI tools designers and growth teams
• Build repeatable processes guidelines and quality standards
• Provide weekly performance insights and improvement recommendations
  

Requirements:

• Strong experience in email marketing
• Deep understanding of email performance metrics: open rate CTR conversions revenue per send
• Hands-on experience managing multiple email campaings at scale
• Comfortable using AI tools
• Strong editorial and layout instincts (formatting hierarchy readability)
• Excellent organization able to manage 1520 newsletters simultaneously
• Strong QA mindset: zero tolerance for broken links typos or formatting errors
• High level of English: C1

Nice to Have:

• Experience with platforms like Beehiiv Substack Ghost
• Experience working with ad monetization sponsorships or affiliate content
• Background in content-led growth or digital publishing
• Experience scaling multiple content brands or media products