Senior Manager Campaigns & Content

Sydney Hybrid Full-time

About Protecht
Protecht is a global risk management SaaS business. We help organisations manage risk better every day. Were growing fast scaling globally and building teams that are smart ambitious and supportive.
Weve been certified as a Great Place to Work four years in a row and we take that seriously. We look after our people while delivering real results.

The role
Were looking for a Senior Manager Campaigns & Content to define and execute Protechts global content and campaign strategy supporting demand generation pipeline growth and sales enablement.
This role owns the editorial strategy thought leadership program and global content calendar and plays a key role in campaign planning ensuring campaigns are clearly defined well-structured and aligned across content demand and regional teams.

Why join us
Were proud to be certified as a Great Place to Work four years in a row. We look after our people while delivering at a high level. Here are some of the perks of working with Protecht:

• Genuine career growth in a fast-growing SaaS business.
• Flexible work that supports work and life - our way of working lets people work across home and in our offices.
• A strong commitment to your learning and development - fortnightly dedicated L&D afternoons.
• A strong focus on work / life balance with access to Birthday leave bonus days paid parental leave and long service leave.
• Modern Sydney CBD office.
• Global exposure across APAC UK and US teams.
• Award-winning culture Great Place to Work (4 years running).

About you
You bring strong B2B SaaS experience across content and campaign strategy and understand how to translate business priorities into high-impact campaigns and content that drive pipeline.
Youre comfortable working with complex topics senior stakeholders and high expectations and youre ready to take ownership of both content and campaign planning in a business thats scaling fast.


What youll be doing
You will act as a player-coach leading the global content function and managing the Content Marketing Manager to produce high quality content and campaigns that strengthen brand authority drive engagement and support revenue growth.

Campaign strategy & planning

• Lead the development of campaign themes objectives and priorities aligned to pipeline targets and business goals
• Develop campaign briefs including audience messaging timelines and required assets
• Determine the appropriate campaign delivery model including centrally executed global campaigns and campaigns enabled through toolkits for regional activation
• Develop campaign toolkits for regional teams including messaging frameworks content assets and activation guidance
• Partner with regional marketing leads to ensure campaigns are effectively localised and executed in market
• Work closely with demand generation to ensure campaigns are effectively executed and optimised across channels

Content strategy & planning

• Develop and own the global content marketing strategy aligned with marketing and business goals
• Define and manage the global editorial strategy and content calendar aligned to campaign priorities
• Identify content themes aligned to campaigns industry trends and customer needs
• Ensure content supports pipeline generation customer engagement and brand authority

Thought leadership & content programs

• Lead development of thought leadership content that strengthens Protechts market authority
• Oversee production of long form assets such as reports guides and whitepapers
• Develop customer stories and case studies that support marketing and sales efforts

SEO & digital content

• Partner with demand generation to develop content that improves search visibility across the website and AI-driven discovery channels
• Ensure content is optimised for performance discoverability and engagement

You will be a great fit if you have:

• 7 years of experience in content marketing campaign strategy or integrated marketing in a B2B SaaS or technology environment
• Strong experience developing and leading integrated marketing campaigns
• Exceptional writing and editorial skills with a proven ability to simplify complex topics
• Strong understanding of demand generation and how content and campaigns contribute to pipeline growth
• Experience developing thought leadership and long form content
• Strong understanding of SEO and digital content performance
• Excellent project management and stakeholder collaboration skills
• Experience working across demand generation regional marketing and product teams
• Ability to lead agency relationships and in-house teams to deliver high-quality content and campaign assets
• Experience working in global B2B marketing teams
• Experience leading a small team

Interested
If you think this may be your next opportunity and you want to be part of a Great Place to Work Certified organizationApply online today!
Visit our website to find out a little more about working with us.

Protecht is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for everyone.