Digital Content & eCommerce Specialist

This role is responsible for the end-to-end delivery of digital creative assets across EDM and website channels ensuring all campaigns are executed accurately on time and to a high standard. 

Working closely with the Digital Content Manager Ecommerce Manager Marketing team and key stakeholders this role plays a critical part in bringing campaigns to life from briefing and design through to build QA scheduling and post-send updates. The role requires strong design capability exceptional attention to detail and the ability to manage multiple campaigns simultaneously in a fast-paced retail environment. 

Key responsibilities include:

Campaign & Workflow Management 

• In partnership with the Digital Content Manager coordinate and execute digital campaigns across EDM and website channels  
• Manage campaign timelines ensuring all deliverables are prioritised and delivered on schedule  
• Collaborate with internal stakeholders to align on campaign objectives messaging and timelines  
• Ensure all campaign assets are accurate approved and ready ahead of launch deadlines

EDM (Email Marketing) End-to-End Process 

• Translate campaign briefs into clear EDM requirements (audience messaging layout product selection links)  
• Design EDM layouts aligned to brand guidelines and campaign objectives  
• Build EDMs within the email platform (Klaviyo or similar) including:  
• Module setup and content population  
• Personalisation and dynamic content where applicable  
• ALT text and accessibility best practices  
• Manage the EDM workflow from: 
• Brief Design Build Internal Review Stakeholder Approval QA Scheduling Send  
• Conduct thorough QA across devices (desktop and mobile) links and content accuracy  
• Coordinate approvals with stakeholders and implement feedback efficiently  
• Schedule and deploy EDMs in line with the campaign calendar 

Website Assets & CMS Management 

• Design and produce digital assets for website use including:  
• Website assets 
• Landing pages  
• Promotional tiles and category assets  
• Build update and manage website content within the CMS ensuring:  
• Content accuracy and consistency  
• Correct linking and navigation  
• Alignment with campaign schedules  
• In partnership with the Digital Content Manager manage the setup and ongoing optimisation of campaign landing pages  
• Maintain and update live campaign content as required  
• Ensure all website content is optimised for customer experience and performance 

Design & Creative Execution 

• Create high-quality digital assets in line with brand guidelines and campaign objectives  
• Collaborate with stakeholders to refine creative direction and messaging  
• Ensure all assets are delivered in correct formats and specifications to avoid rework  
• Maintain consistency across all digital touchpoints 

Quality Assurance & Optimisation 

• Perform QA across EDMs and website assets to ensure accuracy functionality and visual quality  
• Identify and resolve issues proactively before campaign launch  
• Support continuous improvement of processes templates and workflows 

Stakeholder Management 

• Liaise with internal teams and external partners to deliver campaign requirements  
• Communicate timelines updates and risks clearly  
• Manage feedback loops efficiently to meet deadlines 

Ad Hoc 

• Support wider digital and marketing initiatives as required 

Qualifications :

• 2 years experience in digital design preferably within retail or eCommerce  
• Hands-on experience building EDMs (Klaviyo or similar platforms highly regarded)  
• Experience working with CMS platforms  
• Strong working knowledge of Figma and Adobe Creative Suite 
• Basic HTML/CSS knowledge (advantageous)  
• Strong understanding of digital customer journey and UX principles  
• Proven ability to manage multiple projects with tight deadlines  
• High attention to detail and strong QA mindset  
• Excellent communication and stakeholder management skills 

Additional Information :

If you are interested in this exciting opportunity with us please click apply and upload your CV. All applications are strictly confidential. 

JB Hi-Fi Limited is an equal opportunity employer committed to providing a work environment that promotes diversity and inclusion. If this opportunity excites you (even if you feel that you dont meet 100% of the criteria) please dont hesitate to apply!

Remote Work :

No

Employment Type :

Full-time