Google Ads Associate

TekWissen is a global workforce management provider headquartered in Ann Arbor Michigan that offers strategic talent solutions to our clients world-wide.

Role: Google Ads Associate

Location: San Jose CA

Duration: 6 Months

Work Type: Hybrid

Job Type : Temporary Assignment

Were looking for a data-driven highly motivated Google Ads Contractor.

What youll be doing

• Help manage the day-to-day of Clients Google Ads accounts (Search Display
• Performance Max Display and YouTube) optimizing for lead and pipeline generation
• Identifying trends in our own data utilizing tools like platform data Salesforce and Tableau as well as in the market to optimize spend and performance-based insights
• Spending time in accounts setting up and optimizing campaigns ad groups keyword lists negative keywords bidding strategies ad copy ad assets/extensions A/B tests and more
• Assisting other paid managers in various paid platforms by executing tasks campaign maintenance pulling data analyzing reports and enhancing performance
• Help oversee campaign budgets and performance for all paid search advertising channels
• Staying up to date on Google Ads product releases betas algorithm updates and
• search marketing trends in the industry that can benefit advertising channels
• Analyzing reports search term data performance trends and recommending the necessary changes to work towards improving performance

Qualifications

• Minimum 3-5 years of experience managing Google Ads and other paid search accounts (e.g. Microsoft/Bing Ads)
• Practical knowledge and understanding of the Google Ads platform and Google Ads
• Editor including how to set up campaigns conduct keyword research and strategize
• Analytical and quantitative skills; bias towards data-based decision making
• Excel/Google Sheets experience in data manipulation and analysis
• Experience with Google Analytics (GA4)
• Experience in landing page optimization ad copy writing and A/B testing to drive
• conversion improvements
• Ability to multitask balance and juggle responsibilities in a fast-paced environment
• Willingness to assist on different projects accounts and campaign needs

To stand out!

• Experience specifically in B2B marketing - ideally SAAS
• Experience in FinTech or the financial/accounting industry
• Experience with Enterprise reporting and BI tools - especially Tableau