Social Media and Content Specialist
Clearwater, SC - USA
Job Summary
Company Overview
POOLCORP is the leading business-to-business distributor of swimming pool and landscape supplies equipment and related outdoor living products. Through our subsidiaries SCP Distributors LLC Superior Pool Products LLC and Horizon Distributors Inc. we operate in more than 440 wholesale Sales Centers worldwide with nearly 6000 employees serving the needs of customers by offering a wide array of products and value-added support.
Our Covington LA headquarters provides exceptional support (i.e. IT HR Finance Marketing Legal Purchasing Sourcing etc.) to each of our Sales Centers. Our extraordinary company culture encompasses a high work ethic an entrepreneurial spirit and a community presence all within a family-oriented work atmosphere. At POOLCORP we strive to employ only the very best.
Why POOLCORP
Because its a place where you can make an impact and grow! At POOLCORP youll find a wealth of opportunities that support your individual and long-term career goals. Our stable work environment is further enhanced by our generous compensation and benefits package. Publicly traded since 1995 POOLCORP is a global organization with a long history of continuous success - clearly making it an industry leader in so many ways!
So end your job search here at POOLCORP Where Outdoor Living Comes to Life!
Location: Pinch A Penny Administration;th Ave N. Clearwater FL 33760
Job Summary:
The Social Media & Content Specialist is a creative and strategic storyteller responsible for building brand presence and driving engagement across all digital platforms for multiple brands. This position reports to the Senior Manager Digital Marketing and will regularly need to interact with creative teams product managers as well as senior leadership.This role sits at the intersection of strategy & analytics design and community management requiring a candidate who can translate complex brand goals into compelling platform-specific content and be able to report on performance. You will engage our target audiences across our customer and consumer-facing brands through traditional social media channels and explore emerging platforms while working closely with our entire marketing team on creative and content.
Responsibilities:
Content Creation & Strategy:Develop and execute a comprehensive content calendar that aligns with broader marketing objectives. This includes writing social or website blog copy producing short-form video (Reels/TikToks) and designing basic graphics.
Platform Management:Oversee daily operations across Instagram Facebook LinkedIn Pinterest TikTok YouTube and emerging channels ensuring a consistent brand voice and aesthetic.
Community Engagement:Actively monitor and respond to comments messages and mentions to foster a positive community and improve brand sentiment.
Influencer Marketing:Identify and partner with influencers or ambassadors whose audience demographics aesthetic and values align with the brand to ensure authentic product integration.
Performance Analysis:Track key metrics (engagement rates CTR follower growth) and provide monthly reports with actionable insights to optimize future campaigns.
Trend Monitoring:Stay ahead of social media trends algorithm changes and industry news to ensure the brand remains relevant and innovative.
Collaboration:Work closely with the wider marketing team to support product launches seasonal promotions and lead-generation efforts.
Requirements:
Experience:24 years of experience in social media management or digital content creation (agency or in-house).
Creative Suite:Proficiency with tools like Canva Adobe Creative Cloud or CapCut for high-quality visual storytelling.
Copywriting:Exceptional writing and editing skills with the ability to pivot between professional thought leadership and casual engaging social copy.
Technical Savvy:Deep understanding of social media management and analytics tools (e.g. Uberall HeyOrca Sprout Social etc.) as well as native platform functions and analytics.
Project Management:Strong organizational skills with the ability to manage multiple projects and tight deadlines simultaneously.
Communication:Ability to work and communicate cross-functionally with corporate and field personnel to develop foster and execute programs for various market initiatives.
Occasional travel to our Louisiana Headquarters and seasonal shows or events
Bilingual Military Military Spouses and Veteran applicants are strongly encouraged to apply! We understand the uniqueness of hiring military personnel and veterans and will support him/her in the time of duty or with the transition into new civilian professions.
All offers to external candidates for employment are contingent upon the successful completion of pre-employment drug testing and background verifications before employment is finalized.
POOLCORP including all its subsidiaries is a drug-free company and Equal Opportunity Employer By Choice. The Company understands respects and values diversity unique styles experiences identities ideas and opinions while striving to be inclusive of all people. This commitment is critical to our success as a global company as we seek to recruit develop and retain the most talented people from a diverse candidate pool. Hiring and promotional decisions are based solely on the qualifications required for the job to be filled.
Required Experience:
IC
Key Skills
About Company
The world’s leading distributor of swimming pool supplies, equipment, and related outdoor products