Offline Media Planner

Chime Financial

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profile Job Location:

San Francisco, CA - USA

profile Monthly Salary: Not Disclosed
Posted on: 16 hours ago
Vacancies: 1 Vacancy

Job Summary

About the role

Chime is on a mission to help millions of everyday people achieve financial progress. To support a more integrated data-driven media investment function were hiring an Offline Media Planner to support planning execution and measurement workflows across TV audio direct mail and emerging offline channels.

This role sits on the Media Strategy & Investment team reporting into the Director Growth Marketing TV & Offline. Youll partner closely with our TV/Audio lead Brand Planner Growth Analytics and agency partners to help execute offline media plans maintain measurement workflows and contribute to a test-and-learn culture across offline channels.

The base salary offered for this role and level of experience will begin at $83000.00 and up to $115000.00. Full-time employees are also eligible for a bonus competitive equity package and benefits. The actual base salary offered may be higher depending on your location skills qualifications and experience.

In this role you can expect to:

  • Support execution of full-funnel TV and offline media campaigns (TV audio direct mail and emerging channels) in partnership with the Director and channel leads
  • Assist in building and updating campaign plans calendars and pacing trackers to help monitor performance against core business and media KPIs
  • Coordinate with agencies and vendors on campaign setup trafficking and reporting to ensure plans are executed accurately
  • Support MMM and attribution workflows by gathering organizing and QAing inputs (e.g. spend flights HDYHAU mail drops) and sharing with Analytics and external partners
  • Assist in maintaining reporting and dashboards that track offline performance test results and key learnings across channels
  • Help translate campaign and measurement outputs into clear summaries and takeaways for the broader media team
  • Support the execution and tracking of tests across creative audiences formats and partners including documenting hypotheses results and learnings
  • Partner with Growth Brand and MarTech to ensure offline campaigns are aligned with digital and owned experiences (e.g. landing pages enrollment flows)
  • Prepare regular updates trackers and readouts to share campaign performance and insights with the team

To thrive in this role you have:

  • 24 years of experience in media planning buying or campaign execution ideally with exposure to TV audio or other offline channels at a media agency or in-house
  • Experience supporting campaign planning and execution including working with agencies or vendors
  • Familiarity with measurement concepts such as attribution incrementality or MMM with an interest in learning how these are applied in media planning
  • Strong analytical skills and proficiency in Excel/Google Sheets; comfortable working with data and maintaining trackers or reports
  • Clear communication and collaboration skills with the ability to work effectively across teams and stakeholders
  • A detail-oriented organized approachyoure comfortable managing multiple workstreams and ensuring campaigns and data are accurate

#LI-Hybrid #LI-AM1

A little about us

At Chime we believe that everyone can achieve financial progress. We created Chimea financial technology company not a bank*on the premise that core banking services should be helpful easy and free. Through our user-friendly tools and intuitive platforms we empower our members to take control of their finances and work towards their goals. Whether its starting a savings account purchasing a first car or home launching a business or pursuing higher education were proud to have helped millions unlock their financial potential.

Were a team of problem solvers dreamers and builders with one shared obsession: our members. From day one Chimers have worked tirelessly to out-hustle and out-execute competitors to bring our mission to life. Their grit and determination inspire us to work harder every day to deliver the very best experience possible. We each bring an owners mindset to our work refusing to be outdone and holding ourselves accountable to meet and exceed the highest bars for our teams our company and our members.

We believe in being bold dreaming big and taking risks while also working together embracing our diverse perspectives and giving each other honest feedback. Our culture remains deeply entrepreneurial encouraging every Chimer to see themselves as stewards of our mission to help everyday Americans unlock their financial progress.

We know that to achieve our mission we must earn and keep peoples trustso we hold ourselves to the highest standards of integrity in everything we do. These arent just words on a wallour values are embedded in every aspect of our business serving as a north star that guides us as we work to help millions achieve their financial potential.

Because if we dontwho will

*Chime is a financial technology company not a bank. Banking services provided by The Bancorp Bank N.A. or Stride Bank N.A. Members FDIC.

What we offer for our full-time regular employees

  • Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices plus team and company-wide events depending on location. Whether youre coming in regularly or are part of our fully remote program youll stay engaged with your work and teammates.
  • In-office perks including backup child elder and/or pet care plus a subsidized commuter benefit to support your regular commute
  • Competitive salary based on experience
  • 401k match plus great medical dental vision life and disability benefits
  • Generous vacation policy and company-wide Chime Days bonus company-wide paid days off
  • 1% of your time off to support local community organizations of your choice
  • Annual wellness stipend to use towards eligible wellness related expenses
  • Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
  • Access to Maven a family planning tool with $15k lifetime reimbursement for egg freezing fertility treatments adoption and more.
  • In-person and virtual events to connect with your fellow Chimersthink cooking classes guided meditations music festivals mixology classes paint nights etc. and delicious snack boxes too!
  • A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress

We know that great work cant be done without a diverse team and inclusive environment. Thats why we specifically look for individuals of varying strengths skills backgrounds and ideas to join our team. We believe this gives us a competitive advantage to better serve our members and helps us all grow as Chimers and individuals.

Chime is proud to be an Equal Opportunity Employer. We consider qualified applicants without regard to race color ancestry religion sex national origin sexual orientation gender identity age marital or family status disability genetic information veteran status or any other legally protected basis under provincial federal state and local laws regulations or ordinances. We will also consider qualified applicants with criminal histories in a manner consistent with the requirements of state and local laws including the San Francisco Fair Chance Ordinance Cook County Ordinance NYC Fair Chance Act and the LA City Fair Chance Ordinance and consistent with Canadian provincial and federal laws. If you have a disability or special need that requires accommodation during any stage of the application process please contact: .

To learn more about how Chime collects and uses your personal information during the application process please see theChime Applicant Privacy Notice.

About the roleChime is on a mission to help millions of everyday people achieve financial progress. To support a more integrated data-driven media investment function were hiring an Offline Media Planner to support planning execution and measurement workflows across TV audio direct mail and emerging...
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No monthly fees. 60k+ ATMs. Build credit. Get fee-free overdraft up to $200.¹ Chime is a tech co, not a bank. Banking services provided by bank partners.

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