Manager, Social Media
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Job Location:
San Leandro, CA - USA
Monthly Salary:
Not Disclosed
Posted on:
4 hours ago
Vacancies:
1 Vacancy
Job Summary
About the Role
Ariat is seeking a temporary contract Manager Social Media for a 6-9 month contract engagement. This role will focus on the administration of Ariats influencer program across Ariats Western Work and Equestrian brand verticals. This role will report directly to the Director of Social and will be responsible for developing and executing influencer-led activations both on social platforms and live events as well as overseeing product delivery and billing.
Cross-functional partners include Retail Creative Digital Marketing and Brand Marketing teams.
Youll Make a Difference By
- Identifying ideal creator/influencer candidates to join the Ariat program.
- Reporting to Director of Social on influencer content performance.
- Managing database of partnered creator accounts across long-term brand influencer partners affiliates seeding program participants and paid media creators.
- Tracking products for gifting and seeding programs.
- Collaborating with Partnership and Digital Media teams to develop content for Ariat
- Participating in recurring team meetings creative reviews and 1:1 check-ins.
- Traveling occasionally to support Ariat-sponsored events and photoshoots.
- Setting defined objectives and creating monthly performance reports.
- Staying current on social media trends platform updates through competitor research platform updates and performance analytics.
About You
- 4-6 years of professional social media experience required agency or retail brand experience preferred.
- 2-3 years of professional experience working directly with social media influencer/creators including activations content creation and seeding.
- Excellent copywriting skills.
- Proficiency in CapCut InDesign Canva Final Cut Inshot or similar editing platforms.
- Must have strong organization interpersonal and communication skills
- Solid knowledge of social media metrics and performance data.
- BA or BS required
- Familiarity with Ariat brand and platforms such as Sprout Planoly Box Smartsheet and Teamwork are a plus.
About Ariat
Ariat is an innovative outdoor global brand with roots in equestrian performance. We develop high quality footwear and apparel for people who ride work and play outdoors and care about performance quality comfort and style.
