Content Strategist (Maternity leave cover)
Job Summary
We are looking for a Content Strategist - maternity leave cover until end of January 2027.
What you will do
The Content Strategist will be responsible for developing and executing content strategies based on our clients business objectives and their consumers needs. They will provide strategic oversight across the organization and manage and oversee content development and distribution across various channels including websites blogs social media email video print PR etc. This person will report to the Director of Content Strategy and will be a critical partner to other key members of the content and creative team(s).
The key objectives of the role:
- Overseeing and developing content requirements across all projects and generating content strategy deliverables
- Producing consistent high-quality and impactful content
Position Accountabilities:
- Perform content usability and social media audits of client and competitive digital assets for the development of a content strategy
- Provide a comprehensive view and recommendations on how to better create efficiencies via the demand generation channels of search social display and email.
- Providing constructive feedback to content contributors and actively manage client social media accounts
- Analyze analytics to improve content strategies for blogs websites or email campaigns
- Undertake persona development exercises and customer journey mapping
- In collaboration with our Marketing Science team set up and provide performance reports to clients and agency teams on the performance of content programs in market
- Support the new business and account teams in pitches and presentations for content strategy mandates
- An idea person who will lead content creation initiatives taking industry trends and client needs into account while fostering a content-first mindset
What you bring
- 3 to 5 years of digital marketing experience
- Clear understanding of the social media and digital content landscape with a proven track record of helping clients achieve business objectives via content
- Keen ability to mine through data and extract relevant insights using analytics tools e.g. Google Omniture. Certification preferred
- An understanding of the SEO (search engine optimization) environment particularly as it relates to content and social media
- Self-motivated; comfortable working autonomously in a high-pressure environment and collaborating with specialists across multiple teams and offices
- Solid presentation skills; ability to assemble and present top-notch PowerPoint decks and to present them with confidence to c-level executives
- Additional language (French German Spanish) is highly advantageous
What Youll Get
- Professional Growth: Work with top-tier clients and cutting-edge tools in the performance marketing industry.
- Collaborative Culture: Be part of a global organization that values curiosity transparency and innovation.
- Competitive Benefits:
- Competitive salary and comprehensive health benefits.
- Generous PTO wellness initiatives and parental leave.
- Opportunities for continued learning and professional development.
- A supportive collaborative and casual work environment.
How We Work
This role requires three in-office days per week. Remote work is not available for this position.
Key Skills
About Company
DAC is an award-winning digital media agency with 50+ years of experience driving powerful outcomes, powered by top talent and cutting-edge tech.