Content Designer

BlaBlaCar

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profile Job Location:

Paris - France

profile Monthly Salary: Not Disclosed
Posted on: 10 hours ago
Vacancies: 1 Vacancy

Job Summary

About BlaBlaCar

BlaBlaCar is the worlds leading community-based travel app enabling 27 million members a year to carpool or travel by bus in 21 countries. Our team of 800 employees counts over 50 nationalities and is spread across our 5 global offices 30% working fully remotely.


About the role

BlaBlaCar is looking for a Content Designer who thinks in systems and builds with AI not just someone who writes great copy.

Youll be part of our Content Team and thats what makes this role unique. Your mission isnt to write everything its to build the infrastructure that lets our product squads maintain high content standards on their own: AI-powered tools scalable writing systems and clear frameworks.

If youre energized by prompting tooling and creating leverage rather than just output youll thrive here!

What youll own

  • AI content tooling: Youll design build and iterate on internal AI-powered tools that solve real product problems: think tone consistency checkers error message generators or claims validation workflows. Youll identify where AI can genuinely save time or improve quality build it measure it and keep improving it. This is less about using off-the-shelf tools and more about shaping how AI fits into our content practice.
  • A writing system that scales: Youll consolidate everything we know about how BlaBlaCar speaks into a single actionable writing system: one that product teams can actually use without having to come to you first. That means clear guidelines useful templates documentation and training sessions that empowers PMs and Product Designers to make good content decisions autonomously.
  • Content quality across features: Youll audit key product features spot inconsistencies between what users read in-product and what they see in other touchpoints and fix them in a structured way. Youll also own our content quality workflows making sure content handoffs are smooth with localization timely and low on rework across our 20 languages.
  • A shared voice across product brand and localization: Youll work hand in hand with our other content experts within the team to build and maintain a consistent narrative and tone of voice across every product interface. This means contributing to a shared content vision that ensures users experience BlaBlaCar as a coherent recognizable voice whether theyre booking a ride reading an error message or landing on a marketing page. Youll be the product voice at the table making sure new features are built with brand consistency in mind from day one.

What were looking for

  • 35 years in content design or UX writing ideally in a product company
  • Real hands-on experience with AI tools whether thats prompt engineering building LLM-based workflows or integrating
  • AI into a content process
  • A systems thinker who instinctively looks for root causes rather than patching problems one by one
  • Strong English writing skills; Native English speaker is a plus
  • Someone comfortable owning a discipline solo collaborating closely with designers PMs and engineers in a fast-moving environment

What we have to offer

  • Hybrid status for this role : 2-3 days at the Office
  • 4 additional weeks on top of legal maternity/paternity leaves
  • 50% healthcare coverage (Alan)
  • Financial support for home office equipment
  • Minimum 25 days holiday per year
  • Local meal plan policy (Swile card)
  • 50% transportation paid (Forfait Mobilité Durable)
  • Free unlimited carpooling & bus rides
  • Personal growth via trainings mentorship and internal mobility programs
  • Employee Stock ownership plan
  • Regular team building events
  • 1 day off per year to test our product
BlaBlaCar is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.

Required Experience:

IC

About BlaBlaCarBlaBlaCar is the worlds leading community-based travel app enabling 27 million members a year to carpool or travel by bus in 21 countries. Our team of 800 employees counts over 50 nationalities and is spread across our 5 global offices 30% working fully remotely.About the roleBlaBlaCa...
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BlaBlaCar is the world's leading community-based travel network. Bus or carpool, find the perfect ride from a wide range of destinations and routes at low prices.

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