Director, Digital Site Experience & Merchandising Converse
Share
Job Location:
Boston, NH - USA
Monthly Salary:
Not Disclosed
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
Information about benefits can be found here.
WHAT YOU WILL WORK ON
As the Director and global lead for storytelling experiences and digital merchandising you will set the vision and strategy for Converses digital experience and merchandising capability. You will guide the daily storytelling and journey-optimization work that powers a global high-volume digital direct business. You will elevate and evolve several core strategic capabilities including:
Experience and Content Planning Partner across the enterprise to translate seasonal storytelling initiatives into impactful digital experiences that support . Ideate next-level storytelling opportunities develop clear briefs and collaborate with internal and external creative partners to build distinctive emotive stories that connect with consumers.
Digital Journey Optimization Craft industry-leading productforward experiences throughout the ecosystem. Develop and deliver optimized product journeys across site search gridwalls and PDPsensuring they match the innovation and energy of our products. Use data and insight to optimize consumer journeys ensuring relevance eliminating friction and meeting visitors where they are with compelling product experiences.
WHO YOULL WORK WITH
This is a highly crossfunctional senior role that leads across the organization to bring Converses most important brand narratives and digital experiences to life on . Key partners include brand marketing omnichannel marketing brand creative merchandising/planning CRM and UX/Digital Capabilities teams.
WHO WE ARE LOOKING FOR
The ideal candidate is a creative strategic and collaborative leader with a refined eye for digital storytelling and premium product presentation. They are energized by shaping vision building teams and translating insights into breakthrough digital experiences.
More specifically:
Bachelors degree in Business Marketing or related field. Will accept any suitable combination of education experience and training.
9 years experience with progressively expansive responsibility leading digital content development experience planning storytelling and onsite merchandising experiences.
5 years of people management experience including leading coaching and developing talent; recruiting and retaining highperforming teams.
Deep experience guiding digital projects from concept to completion applying retail and editorial best practices.
Extensive experience leading daytoday siteexperience teams responding to shifting consumer dynamics interpreting behavioral data/site analytics and translating insights into actions that drive business outcomes.
Ability to coordinate multiple projects at varying complexity levels with converging timelines in a fastpaced deadlinedriven environment.
Endlessly curious resourceful detailoriented and a strong team player.
Excellent problemsolving communication and organizational skills.
Strong peopleleadership skills diplomacy and a collaborative mindset.
Strong understanding of UX SEO and SEM as strategic levers to drive results.
Passionate about at least one of the following: sneaker culture streetwear fashion/style design sports or music.
We offer a number of accommodations to complete our interview process including screen readers sign language interpreters accessible and single location for in-person interviews closed captioning and other reasonable modifications as needed. If you discover as you navigate our application process that you need assistance or an accommodation due to a disability please complete the Candidate Accommodation Request Form.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.Required Experience:
Director
