Direct Marketing Account Senior Manager
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Job Location:
Monthly Salary:
Posted on:
4 hours ago
Vacancies:
1 Vacancy
Job Summary
Description
Qualifications
Key Objective
- Develop and execute the Direct Marketing (DM) strategic plan. Act as project manager to prioritize and deliver key DM initiatives ensuring projects are on track.
- Monitor and improve DM financial performance (AvE P&L).
- Collaborate with Group/Regional teams Country Business Heads and DM leaders.
Major Duties and Responsibilities
DM Strategy
- Update market intelligence risks trends and competitor analysis; communicate insights to the team.
- Monitor and analyze key performance metrics (sales costs P&L portfolio mix) and recommend improvements.
- Lead or support strategic DM projects to meet business objectives.
- Support business performance analysis and strategic planning with cross-functional teams.
- Ensure timely quality submissions and communication for senior management reviews.
- Support and monitor special strategic projects and initiatives.
Campaign Management
- Partner with regional and local DM teams for deal simulation and tracking.
- Monitor financial KPIs (TARP NWP TMC Lapse Persistency Billing Conservation P&L).
- Oversee DM campaigns provide data-driven feedback and manage sales/revenue forecasts.
- Approve campaign launches and monitor marketing plan submissions.
- Plan and track DM campaign spending reporting findings to teams and auditors.
- Use Chubbs data sources for regular and ad-hoc reporting.
- Coordinate with stakeholders to implement customer management and loyalty campaigns.
Persistency Improvement & Customer Engagement
- Analyze persistency metrics and their business impact.
- Lead research and segmentation of policyholder base; develop retention and conservation programs.
- Develop and execute action plans for customer and policy retention including campaign scheduling and justification.
- Analyze partner databases to identify and address cancellation reasons driving persistency improvements.
Qualifications
- Bachelors or Masters degree in Business Management Marketing or related field.
- Excellent verbal and written communication skills in both native language and English.
- Minimum 10 years experience in Financial/Insurance Key Account Management.
- Proven success in institutional selling (insurance field preferred).
- Proficient in Microsoft Excel Word and PowerPoint.
- Strong interpersonal presentation communication and negotiation skills.
- Demonstrated leadership and team management abilities.
- Strong logical and critical thinking; able to challenge existing processes.
- Able to work independently handle pressure and manage multiple tasks.
Required Experience:
Senior Manager
Key Skills
About Company
Chubb Life has been in Egypt since 2003. Chubb Life is the international life insurance division of Chubb - the world's largest publicly traded property and casualty insurance company by market capitalization.
