Junior Brand Manager
Manchester - UK
Job Summary
We are a crowdfunded company and have a dedicated and enthusiastic community of backers who are helping us create the Best Damn Space Sim Ever. We want to build the best we can deliver and we believe wholeheartedly in the value of exceptional diverse talent.
The Brand Marketing team a key group within the overall Marketing team at CIG is responsible for building foundational plans for projects and promotions with emphasis on their associated marketing strategy also for working across the company and beyond to execute globally through the mix of functional disciplines so that goals and strategies are met.
As a Junior Brand Manager you will support the development and execution of integrated marketing plans across our portfolio. Working closely with senior stakeholders youll help bring campaigns to life while developing your skills across brand strategy go-to-market planning and cross-functional collaboration.
Cloud Imperium Games (CIG) is an independent studio dedicated to delivering AAA games outside the established publisher system. Cloud Imperium Games is creating STAR CITIZEN a record-shattering largely crowdfunded space sim and SQUADRON 42 a story-driven single-player game set in the same universe that stars a wide-ranging cast of top Hollywood talent.
What does a Junior Brand Manager at CIG do
- Support the development and execution of marketing strategies and campaigns including go-to-market planning for game content and promotions
- Work closely with the Brand Director and wider team to deliver data-driven consumer-focused marketing initiatives
- Coordinate with cross-functional teams including Product Community Creative and Performance Marketing to support execution
- Assist in managing timelines assets and deliverables to ensure campaigns are delivered effectively
- Contribute to creative development across web trailers social media promotions and events
- Support relationships with external partners vendors and agencies where required
- Conduct competitive and market analysis to support planning and reporting
- Help track campaign performance and contribute to post-mortem reporting
- Build knowledge of CIGs IPs and support positioning and communication to target audiences
What do we expect from our Junior Brand Manager
- Some experience in a marketing brand or related role (games industry experience is a plus but not essential)
- Strong interest in brand marketing and a desire to develop skills in strategy and campaign execution
- Good organisational skills with the ability to manage multiple priorities and deadlines
- A collaborative mindset and ability to work across multiple teams and disciplines
- Comfortable working with data and insights to inform decisions
- Passion for video games and an understanding of gaming communities is beneficial
- Proactive attitude with a willingness to learn and take ownership of tasks
- Strong communication skills and attention to detail
Diversity Statement
CIG is a global company staunchly committed to cultivating a culture and workplace that celebrates all backgrounds lifestyles and perspectives. Together we are creating a space where authentic recognition appreciation and understanding of the importance of diversity is fostered by everyone. As an Equal Opportunity Employer we strive to build a team that represents all walks of life and we want every employee to bring all the things that make them unique to the work environment. The universe is as vast and varied as the people in it and its our differences that make it special.
Fraud Statement
We are aware of people receiving job offers that fraudulently allege to be from CIG. These types of fraud can be carried out through false websites fake email addresses claiming to be from our company or social media. We do not ask for your personal info like bank account numbers identification numbers etc through social media or chat-based apps nor do we request or send money for the purchase of business equipment.
If you suspect fraud please report it to your local authorities as well as reaching out to us at with any information you may have.
If you like wild growth and working with happy enthusiastic over-achievers youll enjoy your career with us!
Required Experience:
Manager
Key Skills
About Company
Led by Chris Roberts, Cloud Imperium Games is developing Star Citizen, the world’s largest crowd-funded video game with more than 2 million participants