[SXEIT-MM] Marketing Intern
Ho Chi Minh City - Vietnam
Job Summary
About the Role
We are looking for a motivated Marketing Intern to join our IT & Engineering department which provides cutting-edge technology and engineering solutions to internal Bosch Business Units (GBs). As a Marketing Intern you will play a key role in enhancing our internal brand promoting our services and ensuring effective communication across Bosch.
This internship is ideal for 4th-year students who are passionate about B2B marketing branding and digital communication in the IT & Engineering space. You will gain hands-on experience in content creation event planning market research and campaign execution within a global organization.
Key Responsibilities
1. Marketing & Branding
- Assist in developing and executing marketing campaigns to promote IT & Engineering services across Bosch GBs.
- Create marketing materials (brochures presentations case studies newsletters) to highlight our services and success stories.
- Help maintain brand consistency across internal and external communications.
2. Content Creation & Digital Marketing
- Develop engaging content for internal communication platforms including Intranet Yammer and newsletters.
- Manage and update internal marketing pages and service catalogs.
- Support social media-style campaigns for internal audiences to drive engagement with IT & Engineering services.
3. Event Planning & Engagement
- Assist in organizing internal events workshops and webinars to promote IT & Engineering initiatives.
- Coordinate logistics for marketing events including invitations registrations and follow-ups.
4. Market Research & Competitive Analysis
- Conduct research on IT & engineering trends industry benchmarks and Boschs internal market needs.
- Collect and analyze feedback from internal stakeholders to improve service awareness and marketing strategies.
5. Stakeholder Communication
- Support internal stakeholder engagement through targeted communication strategies.
- Assist in preparing reports and presentations for leadership teams on marketing performance and impact.
Qualifications :
Education:
- Currently pursuing a degree in Marketing Business Administration Communications Digital Media or related fields.
Technical & Marketing Skills:
- Basic understanding of marketing strategies content creation and digital marketing.
- Proficiency in Microsoft Office (PowerPoint Word Excel).
- Experience with Canva Adobe Creative Suite (Photoshop Illustrator InDesign) or other design tools is a plus.
- Familiarity with LinkedIn Yammer or other corporate communication platforms is beneficial.
Soft Skills:
- Strong communication and storytelling skills.
- Creative mindset with an ability to design engaging visuals and compelling messages.
- Detail-oriented organized and proactive in taking initiative.
- Ability to work independently and collaborate in a team-oriented environment.
Additional Information :
Why BOSCH
Because we dont just follow trends we create them.
Because together we turn ideas into reality working every day to make the world of tomorrow a better place. Do you have high standards when it comes to your job So do we. At Bosch you will discover more than just work.
Benefits and Career Opportunities
- Monthly Internship allowance Meal & Parking allowance
- 1 day of paid leave per month
- Good benefits of Trade Union activities team building and company trip.
- Opportunity to work in global projects of fast developing company and being a part of innovation team contributing initiative ideas to the hi-tech world.
- Engage in our diverse training programs which surely help strengthen both your personal and professional skills
What You Will Gain
- First-hand experience working on marketing initiatives within a global IT & Engineering environment.
- Opportunity to contribute to real projects that impact Bosch internal business units.
- Exposure to senior leadership and cross-functional teams within Bosch.
- A deep understanding of B2B marketing branding and internal communications.
Remote Work :
No
Employment Type :
Full-time
Key Skills
About Company
Bosch first started in Vietnam with a representative office in 1994. Bosch has its main office in Ho Chi Minh City, with branch offices in Hanoi and Da Nang, and a Powertrain Solutions plant in the Dong Nai province to manufacture pushbelt for continuously variable transmissions (CVT) ... View more