Media Director

This is a WFO opportunity based in Andheri West Mumbai. We are looking at some-one who can create an integrated 360 media plans for various corporate brands and their agencies that is OOH DOOH TV Print Radio Digital etc these Media Plans needs to be prepared for various corporate brands around films.

The top budget for this role will be INR 28 LPA. Please apply accordingly.

About SkyBlue Media Group

We are an international media company with operations across Malaysia Dubai and India specializing in creating impactful brand experiences across diverse media platforms. Over the past 15 years we have established a strong reputation for innovation scale and effectiveness in the OOH and entertainment marketing space.

Our Markets & Expertise

• Malaysia OOH Media Leadership
  With over 15 years of experience we are one of Malaysias leading OOH media companies offering a nationwide portfolio of outdoor and transit advertising formats. Our strong partnerships in cinema retail and outdoor environments ensure unmatched visibility and brand recall.

• Dubai Transit Media Exclusivity
  Through SB Mobility Media LLC we hold the exclusive 5-year rights from Dubais Roads & Transport Authority (RTA) to manage bus and transit media. This includes bus exteriors shelters stations and MUPIs making us a leading player in transit advertising across the UAE.

• India Entertainment & Content Integrations
  Expanding into the worlds largest film and OTT markets we are establishing our Mumbai-based operations focused on in-film brand integrations OTT partnerships and branded entertainment solutions. Supported by our AI-driven placement and analytics platform we connect brands with audiences through story-driven content integrations that deliver measurable impact.

SkyBlue Group SkyBlue Cinematix

Key Responsibilities

1. Media Sales & Business Development

• Identify engage and onboard corporate brands and media agencies for film collaborations and integrations

• Pitch compelling 360 media solutions aligned with brand objectives and film properties

• Build and nurture strong relationships with CMOs brand teams and agency stakeholders

• Drive revenue through innovative media-led partnerships

2. Strategic Media Planning

Conceptualize and develop robust innovative and ROI-driven 360 media plans

Integrate multiple media channels including:

o OOH / DOOH

o Television

o Radio

o Print

o Digital & Social Media

o Influencer Marketing

o On-ground activations and experiential marketing

Align media strategies with both brand goals and film marketing objectives

Ensure plans are creative scalable and commercially viable

3. Media Buying & Negotiation

Lead media buying efforts across platforms ensuring cost efficiency and maximum reach

Negotiate with media vendors partners and platforms for optimal rates and placements

Leverage industry relationships to unlock value-added opportunities

4. Campaign Execution & Delivery

Own end-to-end execution of approved media plans

Coordinate with internal teams agencies and external partners for seamless rollout

Monitor timelines deliverables and campaign performance

Ensure high-quality execution aligned with agreed objectives

5. Performance Tracking & Optimization

Track campaign performance metrics and ROI

Provide post-campaign analysis and insights to clients and internal stakeholders

Optimize ongoing campaigns based on data and market trends

Candidates Qualifications & Requirements

• 8 plus years of experience in Media Sales Media Planning and Buying

• Strong exposure to integrated media campaigns (360)

• Experience working with brands media agencies or entertainment/media industry preferred

• Proven ability to pitch and close high-value deals

• Strong network across media platforms and vendors

• Excellent negotiation presentation and stakeholder management skills

Why Sky Blue Media

Because we dont just place brands in films we place them in culture. With us every project is a chance to make history influence millions and turn entertainment into unforgettable brand moments. If youre passionate relentless and hungry to make magic on screen your blockbuster career starts here.