Marketing & Events Manager
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Job Location:
Mississauga - Canada
Monthly Salary:
Not Disclosed
Posted on:
9 hours ago
Vacancies:
1 Vacancy
Job Summary
- Bonus based on performance
- Competitive salary
- Employee discounts
- Flexible schedule
- Free uniforms
- Health insurance
- Opportunity for advancement
- Training & development
WHY JOIN GOLDFISH SWIM SCHOOL
Making a meaningful difference in the lives of children is what drives us. Watching our swimmers gain confidence self-esteem and life-changing skills makes every day GOLDEN. At Goldfish Swim School we are not just teaching children how to swim we are building confidence safety and lifelong capability. As we continue to expand across multiple locations we are investing in a coordinated high-performance marketing function to drive growth consistency and community impact. If you are looking for a role where you can make a measurable impact work within a collaborative leadership structure and help scale a proven brand this is an opportunity where you will get back far more than you give.
Position Summary
We are seeking a highly organized execution-driven Marketing & Events Manager to lead all marketing community engagement and brand activation efforts across our Meadowvale and Oakville locations. This role operates within a shared regional marketing structure working closely alongside our Stoney Creek and Burlington Marketing & Events Manager. Success requires the ability to collaborate align with shared strategies and execute consistently across all locations. This is a hands-on role with responsibility across community partnerships events brand management and input on digital marketing. The successful candidate must be equally comfortable planning strategy and executing day-to-day deliverables.
Core Responsibilities
1. Digital Marketing & Communications
- Manage all social media channels (posts stories collaborations and direct message engagement)
- Support and provide input on digital advertising strategy
- Develop and distribute monthly newsletters (Mailchimp or equivalent platforms)
- Manage automated member communications including birthday email campaigns
- Maintain and update website content opening hours packages and calls-to-action
- Oversee Google Business profiles including opening hours and active review monitoring/responding
- Build and manage B2B community partnerships (schools daycares local child focussed businesses)
- Lead influencer outreach and relationship management to expand brand reach
- Coordinate community board postings within the schools and local awareness initiatives
- Represent Goldfish Swim School as a brand ambassador within the community
- Plan and execute all internal and external events including fairs sponsorships and community activations
- Coordinate participation in local groups (e.g. moms groups family networks)
- Prepare and deliver Water Safety Presentations to schools and community organizations
- Lead execution of member and employee appreciation events and campaigns
- Coordinate creation of marketing materials and promotional assets
- Develop and update voicemail messaging scripts (seasonal and campaign-based)
- Ensure all activities are aligned with Goldfish Swim School brand standards
- Maintain structured documentation calendars and execution timelines
- Develop and execute location-specific marketing plans
- Contribute to and manage the marketing budget with a focus on ROI and efficiency
- Track and report on monthly performance metrics including events outreach and campaign effectiveness
- Work with Stoney Creek and Burlington Marketing Manager on quarterly marketing plans and performance metrics
- Work in close partnership with Marketing Manager in Stoney Creek and Burlington to ensure consistency in strategy and execution
- Participate in regular leadership and cross-location meetings
- Demonstrate a strong ability to take direction incorporate feedback and align with established best practices
- Contribute ideas while maintaining alignment with broader organizational goals
Position Requirements
- Proven experience managing social media events and partnerships
- Strong working knowledge of email marketing platforms (Mailchimp or similar)
- Experience with Google Business website updates and digital campaign coordination
- Post-secondary education in Marketing Communications or a related field (preferred)
- Valid drivers license and access to a reliable vehicle
- Commitment to work flexible hours including evenings and weekends based on event schedules
- Availability for extended hours during peak seasonal periods
Core Competencies & Attributes
- Highly organized with strong execution discipline and attention to detail
- Confident communicator with strong presentation and interpersonal skills
- Ability to balance creativity with structured process-driven execution
- Strong collaborator who values teamwork alignment and shared success
- Coachable and receptive to feedback within a multi-manager environment
- Self-starter with the ability to manage multiple priorities independently
- Positive professional and solutions-oriented mindset
- Comfortable operating in a fast-paced multi-location business environment
Tropical Vibes & Impacting Lives!
You feel it the moment you walk in. Theres more than vibrant colors a tropical theme and happy children. Theres something different something extraordinary. Something truly GOLDEN. Its passion. Not just a passion for kids or a passion for swimmingits a special passion for changing even saving lives by being a part of kids learning to swim.
When you work at Goldfish youre not just an employee. Youre a part of something bigger. Youre making an impact; a splash in the lives of the children in your community. Youre an integral part of a team working together to move forward a mission. Youre also making waves in your future learning life lessons in and out of the pool through mentorship leadership and passion. At Goldfish its more than a job - its an endless pool of possibilities opportunities and life-changing moments!
Making Waves with Passion Purpose & Core Values!
At Goldfish our core values are at the heart of everything we do and behind every decision that we make. To us these values are more than just words - theyre embraced with purpose in our everyday lives and what allows us to make a splash in our community and in the lives of our members and our team!
We go above and beyond with every detail to create a GOLDEN Experience!
We believe in nurturing a culture that provides WOW! Customer Service
We do the right things make the right decisions and treat people with Integrity Compassion Trust
We meet and exceed expectations so you see Extraordinary Results
We make a big deal about lifes accomplishments by remembering to Celebrate!
Each Goldfish Swim School is an independently owned and operated franchise. The respective Franchisee is the employer at each Goldfish Swim School location. Each franchisee can set their own wages benefit programs and terms and conditions of employment which may vary at each Goldfish Swim School location.
Required Experience:
Manager
Key Skills
About Company
Premier swim school with swim lessons for 4 months to 12 years. Our children’s swimming lessons make learning to swim fun! Find a swim school near you!
