Digital Content Manager
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Job Location:
Sioux Falls, SD - USA
Monthly Salary:
Not Disclosed
Posted on:
9 hours ago
Vacancies:
1 Vacancy
Job Summary
KELOLAND News the CBS affiliate in Sioux Falls South Dakota is seeking a Digital Content Manager to lead our team on all digital platforms. Youll coach and empower a high-performing digital team and use analytics to to make informed decisions that grow loyal local audiences. The ideal candidate is both a strategist and a hands-on editor who thrives in breaking news situations. This manager will also ensure our digital experiences reflect KELOLANDs commitment to trusted local journalism.
The Digital Content Manager will report to the News Director and will supervise a team of digital content producers and reporters who gather news for both broadcast and digital media. You will also work regularly with corporate digital managers on local and group projects and conduct training and metrics meetings.
We are looking for someone who is an audience expert and understands how to grow distribution platforms to maximize readership. The ideal candidate can work across multiple platforms and jump into the mix to create high-performing content as needed.
PRINCIPAL DUTIES AND RESPONSIBILITIES:
Attends local editorial meetings and serves as a bridge between broadcast and digital in the local newsroom
Trains and coaches a team of local digital journalists
Excellent at writing engaging headlines that increase page views and packaging content that grows page views per visitor video-on-demand metrics and time on site
Works with digital reporters and site producers to ensure a steady stream of interesting content is packaged in an interactive way and promoted in a way that generates interest
Evaluates traffic trends to make decisions on both daily content and longer-term content development that will grow traffic
Leads team members responsible for planning and implementing special coverage projects (severe weather breaking news elections enterprise original digital content)
Monitors major news websites local and state news websites blogs and social media for breaking news and trending topics
Promotes news content on social media
Meets big KPIs ensures the team is meeting their role-specific KPIs
Ensures local team meets daily deadlines
Creates a positive work environment
Track record of training journalists who prove to be successful
SPECIALIZED KNOWLEDGE/SKILLS/ABILITIES:
Knowledge of SEO best practices and AP Style
Organized technical problem solver and quick decision-maker
Enjoy working in teams and have excellent interpersonal skills
Ease with/ability to learn new technology independently and quickly
Ability to take direction and quickly implement new ideas
Comfortable adapting to changes in an evolving industry and thrives under pressure
Self-motivated competitive spirit and assertive personality with the ability to balance multiple competing projects and priorities
Schedule flexibility (nights weekends)
Strong understanding of web analytics; Google Analytics Chartbeat experience a plus
Proficiency in MS Office a must; HTML CSS OBS systems and Photoshop experience a plus
Required Experience:
Manager
Key Skills
About Company
As the largest TV station operator in the U.S. reaching nearly 39 percent of households, Nexstar Media Group offers unrivaled audience access and influence.
