Senior Field Marketing Manager (fmd)
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Posted on:
3 days ago
Vacancies:
1 Vacancy
Job Summary
Short Description
SPREAD builds engineering intelligence for the worlds most complex products. Our AI-native platform gives automotive OEMs defense primes and industrial manufacturers a single source of product truth so engineering teams can make confident decisions fast. We work with companies like Volkswagen BMW Mercedes-Benz and Rheinmetall. Backed by HV Capital DTCP Cavalry Ventures and La Famiglia.
In this role you own enterprise pipeline outcomes. You design and run targeted campaigns that turn engineering leaders at enterprise accounts into qualified opportunities. You work closely with Sales to define account priorities build integrated campaigns across digital events content syndication and ABM and focus relentlessly on what actually converts. Events are a strategic lever in this role. You own goals briefs positioning KPIs budgets and quality bar for two to three flagship owned events per year while an external agency executes delivery. You also represent SPREAD at the right industry moments where engineering leaders gather. You rely heavily on AI and automation to scale your output eliminate repetitive work and operate at a level that would normally require a larger team.
In this role you own enterprise pipeline outcomes. You design and run targeted campaigns that turn engineering leaders at enterprise accounts into qualified opportunities. You work closely with Sales to define account priorities build integrated campaigns across digital events content syndication and ABM and focus relentlessly on what actually converts. Events are a strategic lever in this role. You own goals briefs positioning KPIs budgets and quality bar for two to three flagship owned events per year while an external agency executes delivery. You also represent SPREAD at the right industry moments where engineering leaders gather. You rely heavily on AI and automation to scale your output eliminate repetitive work and operate at a level that would normally require a larger team.
Your Mission
- Design and execute integrated field and growth campaigns targeting automotive defense and industrial accounts primarily in DACH and Europe.
- Own pipeline targets and campaign ROI working hand-in-hand with Sales on account prioritization meeting goals and follow-through.
- Use AI and automation across your workflows to remove repetitive work scale personalization generate content variants automate reporting and increase output without adding headcount.
- Build and run ABM plays for top-tier enterprise accounts including targeting messaging multi-touch sequences and conversion paths.
- Own strategy KPIs briefs and QA for flagship owned events and steer an external agency through a clear delivery cadence from concept to post-event learnings.
- Represent SPREAD at trade shows conferences and partner moments where engineering leaders gather with a clear plan for account activation and measurable outcomes.
- Partner closely with RevOps to operationalize tracking attribution and automation while you define KPI standards and use the data to iterate fast.
- Collaborate with Product Marketing on positioning content and enablement that resonates with deeply technical buyers.
Your Experience
Must-have
- 5 years in B2B field marketing demand generation or enterprise ABM in technical SaaS or engineering software.
- Direct experience marketing to engineering or R&D leaders in automotive aerospace defense industrial manufacturing or IoT.
- An engineering degree or deep demonstrable experience marketing to engineers. You can hold your own in a conversation about E/E architecture PLM or systems engineering.
- Proven track record of building enterprise pipeline including campaigns that support 100K ACV motions.
- Strong ABM execution skills not only planning with the ability to run multi-touch programs end-to-end.
- Strong event strategy capability with experience steering agencies or partners to deliver premium execution and measurable outcomes.
- Confidence working with data and performance signals and partnering with RevOps to set up clean measurement and reporting.
- Fluent English required.
- Based in Berlin or willing to relocate.
- German language skills at B2 or higher.
- Hands-on experience using AI tools for content generation campaign personalization analytics or workflow automation in a marketing context.
- Experience in enterprise solution selling environments where the target buyers are large OEMs or Tier 1 suppliers.
Why SPREAD
- Work on Agentic Engineering Intelligence and Product Twins that help leading manufacturers master software-defined complexity. You market technology that engineering leaders genuinely care about.
- High ownership and measurable impact. You work closely with Sales Marketing and leadership and you can connect your programs directly to pipeline and revenue.
- A senior team that values craft speed and accountability over process and hierarchy.
- Strong overall package including attractive compensation and an annual learning budget.
- Mobility and wellbeing support through a Deutschlandticket mobility budget and an Urban Sports partnership.
- Time off and flexibility with 30 vacation days workation options and one paid volunteering day per year.
- In-office perks including lunch provided three times per week.
Contact
Dmytro İefymenko
SPREAD AI
Köpenicker Str. 40c 10179 Berlin
Stay connectedfollow us on LinkedIn for the latest insights and updates
SPREAD AI
Köpenicker Str. 40c 10179 Berlin
Stay connectedfollow us on LinkedIn for the latest insights and updates
About us
SPREAD is pioneering Agentic Engineering Intelligence. Our low-code platform transforms fragmented hardware and software product data into dynamic Product Twins creating an AI-ready knowledge base that powers smarter decisions and automation across the entire product lifecycle.
At the heart of our technology lies the worlds first Universal Engineering Information Model (EIN) a semantic framework that connects domain-specific and lifecycle data into a federated Engineering Intelligence Graph continuously evolving over time. This foundation enables specialized AI agents to execute tasks like compliance checks dependency analysis and specification generation seamlessly integrated into the tools engineers already use.
The impact is tangible: companies using SPREAD achieve up to 10x faster time-to-market 50% lower lifecycle costs and significantly higher product quality.
Industry leaders such as Volkswagen Mercedes-Benz BMW Audi Rheinmetall and others rely on SPREAD to build the next generation of software-defined products.
Headquartered in Berlin SPREAD delivers enterprise-grade security (ISO 27001 & TISAX) full GDPR compliance and flexible deployment options in the cloud or on-premises.
Our Vision
The future of engineering is data-driven and agentic. We make product data the most accessible intuitive and impactful resource in engineering so that engineers can unleash their full creativity and drive innovation at scale.
At the heart of our technology lies the worlds first Universal Engineering Information Model (EIN) a semantic framework that connects domain-specific and lifecycle data into a federated Engineering Intelligence Graph continuously evolving over time. This foundation enables specialized AI agents to execute tasks like compliance checks dependency analysis and specification generation seamlessly integrated into the tools engineers already use.
The impact is tangible: companies using SPREAD achieve up to 10x faster time-to-market 50% lower lifecycle costs and significantly higher product quality.
Industry leaders such as Volkswagen Mercedes-Benz BMW Audi Rheinmetall and others rely on SPREAD to build the next generation of software-defined products.
Headquartered in Berlin SPREAD delivers enterprise-grade security (ISO 27001 & TISAX) full GDPR compliance and flexible deployment options in the cloud or on-premises.
Our Vision
The future of engineering is data-driven and agentic. We make product data the most accessible intuitive and impactful resource in engineering so that engineers can unleash their full creativity and drive innovation at scale.
Required Experience:
Manager
About Company
SPREAD is pioneering Agentic Engineering Intelligence . Our low-code platform transforms fragmented hardware and software product data into dynamic Product Twins , creating an AI-ready knowledge base that powers smarter decisions and automation across the entire product lifecycle. At ... View more
