Sr Product Marketing Manager ()
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Job Location:
Plantation, FL - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
This position will be remote within the United States.
Job Summary
The Sr Product Marketing Manager is responsible for defining and executing the go-to-market strategy and positioning of assigned products and integrations for the leading e-commerce marketplace that helps consumers access affordable dental care through dental savings plans.
What You Will Have
What you get as a Henry Schein One Employee
Henry Schein Oneis the global leader in dental management analytics communication and marketing software. Our companys products and services work together as one simple solution to provide users with a seamless and integrated experience.
Our company thrives because of our people. We believe in supportive diverse and inclusive workforce inclusive environments professional development opportunities and competitive compensation packages. We value innovation teamwork and encourage work-life balance.
One of many reasons why Henry Schein One leads the industry is because of our products services and most importantly our people.
In 2022 Henry Schein One was named one of Best Companies to Work for in Utah. Click here for more information:2022 Best Companies to Work For Henry Schein One
Henry Schein Inc. is an Equal Employment Opportunity Employer and does not discriminate against applicants or employees on the basis of race color religion creed national origin ancestry disability that can be reasonably accommodated without undue hardship sex sexual orientation gender identity age citizenship marital or veteran status or any other legally protected status.
Unfortunately Henry Schein One is not currently hiring individuals residing in Alaska Delaware Hawaii Louisiana Nebraska North DakotaRhode IslandSouth DakotaVermont West Virginia Washington DC orPuerto Rico and other US Territories.
Job Summary
The Sr Product Marketing Manager is responsible for defining and executing the go-to-market strategy and positioning of assigned products and integrations for the leading e-commerce marketplace that helps consumers access affordable dental care through dental savings plans.
This role acts as a strategic business partner for the product portfolio driving market adoption performance insights and go-to-market excellence. Collaborating closely with Product Managers and cross-functional teams the role helps define vision and roadmaps gathers market requirements and ensures successful product launches. It bridges gaps between Development Marketing Sales and Support and leverages market and competitive analysis to craft differentiated product positioning that delivers unique value. The position spans both strategic and tactical responsibilities and serves as the go-to subject matter expert for assigned products and markets.
What You Will Do- Contribute to product strategy and vision by leveraging customer research VOC analysis and market insights.
- Partner with Product Management on roadmap alignment to ensure strong product-market fit.
- Analyze market trends competitive offerings to inform positioning packaging and differentiation.
- Continuously monitor measure and report on key business and customer metrics.
- Identify areas for optimization through testing messaging refinement and GTM improvements.
- Establish baseline performance metrics and post-launch reporting frameworks.
- Lead end-to-end go-to-market strategy for new products integrations enhancements and feature releases.
- Develop launch plans messaging frameworks competitive positioning pricing support materials and enablement strategies.
- Ensure cross-functional launch readiness across Sales Marketing Support and Customer Success.
- Partner with demand generation teams to align campaigns with persona insights and buyer journeys.
- Develop training pitch decks product briefs FAQs case studies and enablement materials.
- Understand how current customers and providers are benefiting from the product and integration and leverage this information to support sales training referrals case studies and collateral development.
- Present internally and externally at customer meetings webinars and industry events.
- Collaborate with Product Management to translate market and customer insights into feature recommendations and market requirements.
- Provide market input into prioritization decisions to ensure alignment between roadmap and customer needs.
- Partner with UX and Product teams to ensure solution design reflects customer expectations and positioning strategy.
- Lead structured VOC initiatives including surveys interviews win/loss analysis and feedback loops.
- Translate customer insights into actionable positioning and market requirements.
- Serve as the customer advocate in messaging and launch planning and incorporate feedback into launch strategy.
- Lead messaging strategy for tradeshows and industry events ensuring alignment with positioning and target personas.
- Visit customers and attend industry events
- Travel typically less than 10%
- Office environment with no special physical demands required
What You Will Have
- Bachelors degree.
- 5-7 years of relevant experience.
- Strong understanding of industry practices tools systems and procedures
- Experience developing market requirements for hardware and software products/services
- Ability to build consensus among diverse stakeholders and lead/participate in cross-functional teams
- Demonstrated product management competencies including VOC and customer focus analytical and synthesizing ability strategic thinking and judgement perseverance and persuasion skills
- Strong verbal written presentation and public speaking skills; ability to deliver difficult messages
- Strong interpersonal conflict resolution and partnership-building skills (internal and external)
- Knowledge of the dental market and dentistry business
What you get as a Henry Schein One Employee
- A great place to work with fantastic people
- A career in the healthcare technology industry with the ability to grow and realize your full potential
- Competitive compensation
- Excellent benefits package Medical Dental and Vision Coverage 401K Plan with Company Match Paid Time Off (PTO) Sick Leave (if applicable) Paid ParentalLeave Short Term Disability Income Protection Work Life Assistance Program Health Savings and Flexible Spending AccountsEducation Benefits Worldwide Scholarship Program Volunteer Opportunities and more
Henry Schein Oneis the global leader in dental management analytics communication and marketing software. Our companys products and services work together as one simple solution to provide users with a seamless and integrated experience.
Our company thrives because of our people. We believe in supportive diverse and inclusive workforce inclusive environments professional development opportunities and competitive compensation packages. We value innovation teamwork and encourage work-life balance.
One of many reasons why Henry Schein One leads the industry is because of our products services and most importantly our people.
In 2022 Henry Schein One was named one of Best Companies to Work for in Utah. Click here for more information:2022 Best Companies to Work For Henry Schein One
Henry Schein Inc. is an Equal Employment Opportunity Employer and does not discriminate against applicants or employees on the basis of race color religion creed national origin ancestry disability that can be reasonably accommodated without undue hardship sex sexual orientation gender identity age citizenship marital or veteran status or any other legally protected status.
Unfortunately Henry Schein One is not currently hiring individuals residing in Alaska Delaware Hawaii Louisiana Nebraska North DakotaRhode IslandSouth DakotaVermont West Virginia Washington DC orPuerto Rico and other US Territories.
Required Experience:
Manager
Key Skills
About Company
Discover Henry Schein's dental software platform. Simplify workflows, enhance patient care, and streamline your practice with cutting-edge dental technology.
