Industrial Channel Manager

Shanghai - China

Monthly Salary: Not Disclosed

Posted on: 3 hours ago

Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

Develop & maintain customer profiles collect market and customer information through various channels including but not limited to market research analyze competitive landscape and industry trends and develop annual and quarterly marketing plans relevant sales targets and marketing budgets based on customer situations.

定制客户档案通过各种渠道包括但不仅限于市场调研收集市场及客户信息分析竞争业态和行业趋势并根据客户实际情况制定年度季度营销计划相关销售目标和市场预算

Formulate co-branding marketing activities organize or participate in industry exhibitions technical forums etc. to enhance the brands visibility in the professional market. Also need to convert product technical advantages into value propositions that customers can clearly understand and create corresponding promotional materials.

制定联合品牌营销活动组织或参与行业展会技术论坛等活动以提升品牌在专业市场中的知名度同时还需要将产品技术优势转化为客户能够清晰理解的价值主张并制作相应的推广资料

Collaborate with the Baking Center coordinate internal resources in a project-based manner coordinate with sales to regularly visit customers handle major customer complaints and public relations crises and participate in the development of major project proposals bidding negotiations and contract signing in order to strengthen long-term cooperative relationships.

与烘焙中心合作以项目制的形式协调内部资源协同销售定期拜访客户处理重大客户投诉和公关危机并参与重大项目的方案制定投标谈判和合同签订以加强长期合作关系

Maintain and deepen customer relationships keep and strengthen the coordination with the customers marketing department handle major customer feedback and ensure customer satisfaction.

维护和深化客户关系保持加强客户市场部门的协同处理重大客户反馈确保客户满意度

Qualifications :

Bachelors degree in Marketing Business or Food Science; MBA preferred.
8 years of experience in B2B channel marketing preferably in FMCG food ingredients or related industries.
Proven expertise in customer segmentation trade marketing omni channel events execution.
Strong understanding of bakery industry dynamics including Western/Chinese bakery trends OEM operations and foodservice demands.
Proficiency or familiar in the operation of the sales and technical support teams
Exceptional leadership negotiation and stakeholder management skills. ability for control and advance projects independently
Excellent cross-departmental communication skills &Fluency in English and Mandarin required.
市场营销商科或食品科学本科学历MBA优先
8年以上B2B渠道营销经验快消品食品原料及相关行业从业者优先
客户细分与贸易营销实战经验全渠道活动执行能力独立掌控推进项目的能力
精通烘焙行业动态涵盖中西式烘焙趋势OEM运营及餐饮服务需求
跨部门沟通能力&流利的中英文能力

Remote Work :

Employment Type :

Full-time

Develop & maintain customer profiles collect market and customer information through various channels including but not limited to market research analyze competitive landscape and industry trends and develop annual and quarterly marketing plans relevant sales targets and marketing budgets based on ...

Develop & maintain customer profiles collect market and customer information through various channels including but not limited to market research analyze competitive landscape and industry trends and develop annual and quarterly marketing plans relevant sales targets and marketing budgets based on customer situations.

Formulate co-branding marketing activities organize or participate in industry exhibitions technical forums etc. to enhance the brands visibility in the professional market. Also need to convert product technical advantages into value propositions that customers can clearly understand and create corresponding promotional materials.

Collaborate with the Baking Center coordinate internal resources in a project-based manner coordinate with sales to regularly visit customers handle major customer complaints and public relations crises and participate in the development of major project proposals bidding negotiations and contract signing in order to strengthen long-term cooperative relationships.

Maintain and deepen customer relationships keep and strengthen the coordination with the customers marketing department handle major customer feedback and ensure customer satisfaction.

维护和深化客户关系保持加强客户市场部门的协同处理重大客户反馈确保客户满意度

Qualifications :

Bachelors degree in Marketing Business or Food Science; MBA preferred.
8 years of experience in B2B channel marketing preferably in FMCG food ingredients or related industries.
Proven expertise in customer segmentation trade marketing omni channel events execution.
Strong understanding of bakery industry dynamics including Western/Chinese bakery trends OEM operations and foodservice demands.
Proficiency or familiar in the operation of the sales and technical support teams
Exceptional leadership negotiation and stakeholder management skills. ability for control and advance projects independently
Excellent cross-departmental communication skills &Fluency in English and Mandarin required.
市场营销商科或食品科学本科学历MBA优先
8年以上B2B渠道营销经验快消品食品原料及相关行业从业者优先
客户细分与贸易营销实战经验全渠道活动执行能力独立掌控推进项目的能力
精通烘焙行业动态涵盖中西式烘焙趋势OEM运营及餐饮服务需求
跨部门沟通能力&流利的中英文能力

Remote Work :

Employment Type :

Full-time

Key Skills

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