Senior Influencer Marketing Manager

12 month Fixed Term Contract - Alexandria NSW

Love working with creators negotiating campaigns building performance-led strategies and driving results

At Marley Spoon were on a mission to bring better cooking back to the table. Every week we deliver thousands of meals across Australia - and none of it would be possible without passionate people behind the scenes.

Were looking for a Senior Influencer Marketing Manager who will own and scale our influencer marketing strategy across Marley Spoon and Dinnerly driving real impact on customer acquisition and brand growth.

You wont just manage campaigns - youll shape the future of how we show up across creator platforms building a high-performing data-led influencer engine that delivers measurable results.

The Opportunity

• Drive the end-to-end influencer marketing strategy aligning with broader business goals and acquisition targets

• Plan and execute quarterly campaigns incorporating a strong test-and-learn approach to optimise talent platforms and content

• Build and manage a diverse network of creators and long-term partnerships to deliver consistent high-performing campaigns

• Own channel planning including budget allocation resource management and agency oversight

• Lead talent identification negotiations and partnerships to maximise impact and cost efficiency

• Collaborate cross-functionally with Brand Content and Performance teams to deliver integrated conversion-led campaigns

• Oversee campaign measurement reporting and optimisation using insights to continuously improve performance

• Own end-to-end CGC (Creator Generated Content) campaigns from defining quarterly needs to creator sourcing briefing and optimising high-performing creative for assets to be used across our Paid Social channels

• Champion new trends platforms and creator opportunities to keep Marley Spoon at the forefront of influencer marketing

What were looking for:

Youll thrive in this role if youre someone who is both strategic and hands-on with a strong data driven mindset and a passion for the creator space. You enjoy turning insights into action building relationships and driving measurable results.

Youll bring:

• 5 years experience in influencer marketing with a proven track record of delivering high-performing campaigns

• Strong experience developing and executing end-to-end influencer strategies focused on acquisition and ROI

• Deep understanding of social platforms (Instagram TikTok YouTube etc.) and the creator landscape

• Excellent stakeholder management and negotiation skills across talent agencies and internal teams

• Strong analytical skills with experience using data and insights to optimise campaign performance

Bonus points if you have:

• Experience working across subscription models

• Proven track record in driving CPA and acquisition targets through conversion-led campaigns

• Experience managing influencer marketing agencies

• Familiarity with influencer platforms and tools for outreach and campaign tracking

Whats in it for you

At Marley Spoon we believe work should fuel your growth not drain it. Heres what you can look forward to:

• Access an extra 6 days of Annual Leave per year.

• Enjoy discounted Marley Spoon boxes conveniently delivered to your doorstep.

• Get formal training and development with 5 paid training days each year.

• Experience autonomy in every role - act in an environment where we get things done without having formal hurdles.

• Immerse yourself in a workplace characterised by flat hierarchies and great team spirit.

• Thrive in an open diverse and inclusive workplace where over 50 nationalities come together.

• Access a corporate discount on health insurance offering comprehensive coverage for you and your family at a reduced rate.

• Enjoy a test kitchen in the office where you get to sample our latest recipes.

• Unlock the opportunity to learn and explore across different functions and departments nurturing your continuous growth and development.

• Get 24/7 support for your health and well-being through Sonder ensuring youre at your best both in and out of the office.