Content Editor Canada

Inspired by the fastest and most resilient penguin species in nature were here to help our clients and players achieve more reach high-quality traffic and meaningful engagement. With over 17 years of experience Gentoo Media is a leading affiliate in the online casino and sportsbook industry through our extensive portfolio of products and services featuring our flagship websites AskGamblers Time2Play CasinoTopsOnline WSN Casinomeister and our SaaS brand-protection tool Sitebee.

Tasks

The Content Editor is responsible for managing and maintaining content on websites within our portfolio to ensure they are up-to-date user-friendly and aligned with business goals. This role involves content management website updates implementing content and SEO strategies monitoring site performance and coordinating with internal and external teams to deliver high-quality optimised digital experiences.

• Manage and update website content to ensure accuracy relevance and consistency.
• Execute content and SEO strategies as directed by the Content and SEO Team Leads/Heads.
• Monitor website traffic engagement and performance using analytics tools providing regular reports and recommendations.
• Collaborate with design product and development teams to plan and implement website improvements.
• Ensure websites are user-friendly accessible and optimised for performance.
• Lead and coordinate freelancers and content uploaders ensuring quality standards and deadlines are met.
• Maintain and improve website structure navigation and functionality.
• Identify and resolve website issues in collaboration with technical teams.

Requirements

• Diploma in Marketing Communications Digital Media or related field (or equivalent work experience).
• Additional training or certifications in SEO web analytics or content management is a plus.
• 2 years experience in website management content coordination or a related digital role.
• Hands-on experience with CMS platforms (e.g. WordPress Drupal).
• Proven experience executing SEO strategies and using analytics tools to inform decisions.
• Experience coordinating contributors such as freelancers or content teams.
• Proficiency with CMS platforms and basic HTML/CSS understanding.
• Strong knowledge of SEO best practices and tools (e.g. SEMrush Ahrefs Screaming Frog).
• Ability to analyse website performance using analytics tools (e.g. Google Analytics Search Console).
• Familiarity with project management tools (e.g. Asana Trello Jira). Understanding of UX/UI principles and web accessibility standards.
• Strong organisational and project management skills.
• Excellent written and verbal communication skills.
• Ability to work collaboratively with cross-functional teams.
• Attention to detail with a focus on quality and accuracy.
• Proactive problem-solving and decision-making abilities.
• Leadership skills to manage and motivate contributors.
• Good knowledge of iGaming content and compliance needs.

Benefits

At Gentoo Media were redefining affiliate marketing in iGaming - and we know that great work starts with great people. Thats why were committed to fostering a supportive and inclusive environment.

Heres what you can look forward to as part of the team in Malta:

• Hybrid working model - flexibility to split time between home and office
• Daily office lunches with varied menus to suit all dietary preferences
• Birthday Leave - a day off to celebrate your special day
• Me Time Day - a day dedicated to your wellbeing
• Annual Volunteer Day - support a cause that matters to you
• International health insurance including dental coverage
• Career progression pathways and continuous guidance
• Anniversary rewards at 3 5 and 10 years
• Personal learning budget access to Udemy
• Annual 400 wellbeing benefit
• Mental Health Support through Richmond Foundation
• Team building budget
• Free office parking
• A vibrant culture with regular events social gatherings and team celebrations