CRM Cordinator Brazil

Turn data into action being the new one CRM force behind player loyalty in Brazil!

Whats in it for you

If youre excited by fast-paced environments big challenges and the chance to shape a growing operation from the ground up this role was made for this role you will play a key position in shaping the player journey across the Brazilian market. You will execute and optimize multi-channel campaigns support lifecycle automation strategies and help deliver personalized experiences that drive engagement retention and long-term player value.

Your role with us:

Level Up Player Experience: thats the main one! As a CRM Coordinator you willwork closely with Marketing Product and Acquisition teams to ensure CRM communications are aligned with key campaigns promotions and sporting events. Leveraging data and insights you will continuously monitor performance and identify opportunities to enhance segmentation timing and campaign effectiveness.

Who are we

At Easygo we proudly stand as a prominent service provider to a powerhouse of brands within the iGaming industry including and Twist Gaming. Stake is the worlds largest crypto casino and leads the industry with a seamless online casino and sportsbook experience. Level up your online entertainment with the vibrant live streaming platform which connects millions of gamers and content creators worldwide. All alongside the innovative game design studio Twist Gaming which takes creativity to new heights by crafting cutting-edge and captivating games.

Our commitment to placing our clients and their communities entertainment at the forefront of everything we do has solidified us as the ultimate online service provider for entertainment companies. Headquartered in the beautiful city of Melbourne our growth has been remarkable. From humble beginnings to a thriving workforce of 600 weve expanded not only in numbers but in ambition. There really is something for everyone here whether you work in Tech Marketing Operations Mathematics or Design we are sure to have something for everyone.

Click play on your career today!

What you will do:

• Execute and coordinate CRM campaigns and lifecycle communications across channels such as email SMS push notifications and onsite messaging.
• Support the execution of segmented and data-driven campaigns to improve player engagement retention and lifetime value.
• Assist in developing and optimizing automated lifecycle journeys including onboarding activation reactivation and retention flows.
• Collaborate closely with Marketing Acquisition Content Product and Sponsorship teams to ensure CRM communications are aligned with promotional calendars campaigns and key events.
• Support the promotion of sports and casino offers tournaments and key betting moments relevant to the Brazilian market.
• Research and source relevant content to communicate with our player base in a way that resonates with local audiences.
• Monitor analyse and report on campaign performance including open rates click-through rates conversions retention metrics and ROI.
• Identify opportunities to improve player segmentation communication timing and campaign performance.
• Contribute to the continuous improvement of CRM strategies aimed at reducing churn and increasing player value.

What you will bring:

• Advanced/Fluent English mandatory with daily interaction with global teams.
• Previous experience in the iGaming industry (sports betting and/or online casino).
• Knowledge in CRM retention marketing or lifecycle marketing.
• Strong attention to detail and ability to deliver high-quality customer communications.
• Ability to collaborate with cross-functional teams in a fast-paced environment.
• Experience working with design and creative teams to develop campaign assets.
• Highly organized with the ability to manage multiple campaigns and deadlines simultaneously.
• Analytical mindset with the ability to interpret campaign performance data.

Bonus points if you also have:

• Excellent communication and collaboration skills with the ability to work cross-functionally with other teams and departments.
• Experience using CRM platforms or marketing automation tools.
• Experience with Optimove (It is a strong one)
• Familiarity with push notification strategies and lifecycle marketing.
• Understanding of Brazilian betting market dynamics and player behavior.

Some of the perks of working for us:

• Health Insurance - with nationwide coverage no co-payment
• Dental Care
• Health Insurance
• Meal Voucher
• Wellhub
• Access to Conexa Saúde - psychological and nutritional assistance.
• Extra incentives to enjoy benefits from our partners
• Snack and drink fridges at the office

We believe that the unique contributions of everyone at Easygo are the driver of our success. To make sure that our products and culture continue to incorporate everyones perspectives and experiences we never discriminate on the basis of race religion nationality gender identity or expression sexual orientation age or marital veteran or disability status.

Were a global team of dreamers creators and game-changers from every walk of life united by a passion for entertainment that inspires the world.

We believe that the best ideas come from different perspectives so we actively welcome and champion talent from all backgrounds cultures identities and experiences. Whether youre just starting out or bringing decades of experience your unique voice matters here.