Manager – Marketing Investment Analytics

Career Category

Job Description

Join our team at AMGEN Capability Center Portugal number 1 company in Best WorkplacesTM ranking in Portugal in 2024 (category 201-500 employees) by the Great Place to Work Institute. We have a team of over 500 talented people and more than 40 different nationalities diverse areas of expertise and professional experience that are shaping the future of healthcare. This is your chance to explore a world of opportunities in different areas such as Cybersecurity Data & Analytics Digital Technology and Innovation Finance General & Admin Human Resources Regulatory Affairs and many Lisbons city center our AMGEN office fosters innovation excellence and inspiration. Come thrive with us at AMGEN supporting our mission To Serve Patients. What we do at AMGEN matters in peoples lives.

Manager Marketing Investment Analytics

LIVE

WHAT YOU WILL DO

Amgens Decision Sciences team of Commercial Data and Analytics (CD&A) department is looking for an Analytics professional who possesses excellent communication skills has the ability to engage with and influence senior stakeholders and is able to translate analytical outputs into meaningful recommendations for these business partners.

As a Manager Investment Analytics within the Commercial Data & Analytics (CD&A) organization you will lead the development and operationalization of Amgens marketing data clean room capabilities to enable privacy-safe compliant and advanced data collaboration across internal and external partners. This role will drive data integration audience analytics measurement frameworks and activation insights to optimize marketing effectiveness and improve patient impact.

This person will serve as the technical lead for clean room initiatives partnering closely with Marketing Media Agency and external platform partners (e.g. publishers walled gardens data providers). This individual will combine strategic thinking technical expertise and strong stakeholder management to unlock high-value privacy-centric insights.

Other responsibilities will include:

• Execute the roadmap for Marketing Data Clean Room capabilities aligned to commercial strategy and privacy requirements.
• Oversee integration of first-party third-party and partner data into clean room environments.
• Lead and mentor analysts and data scientists supporting clean room initiatives.
• Ensure data quality identity resolution accuracy and proper audience matching methodologies.
• Design and oversee advanced analytics within clean room environments including Audience insights and segmentation Incrementality testing and lift analysis Cross-channel measurement and Media effectiveness and ROI analysis
• Partner with Marketing Media Finance and Brand teams to prioritize and execute measurement and optimization initiatives.
• Develop standard operating procedures for clean room use cases and workflows.
• Ensure documentation reproducibility and scalability of analytical solutions.
• Communicate technical concepts and findings effectively to leadership and non-technical stakeholders.

WIN

WHAT WE EXPECT OF YOU

We are all different yet we all use our unique contributions to serve patients. Our ideal candidate is analytical with these qualifications.

Basic Qualifications:

• Minimum 5 years of relevant experience in web analytics data analytics measurement or
• A similar technical role.
• OR Masters degree and 5 years of experience in a quantitative field.
• OR Bachelors degree and 7 years of experience in a quantitative field.
• University Degree in computer science engineering mathematics healthcare or related field.
• Fluency in English both in written and oral communication.
• Strong SQL skills and experience with cloud data platforms.

Preferred Qualifications:

• Excellentorganization/planningskills and talent for simultaneously managing multiple large and complex projects.
• Ability to collaborate and influence stakeholders business partners and IS resources to drive analytic projects end-to-end.
• A proven track record of interpreting and communicating analytical insights to non-technical & technical partners and stakeholders using clear and concise language.
• Technical proficiency with strong logical problem solving and decision-making skills.
• Passion for learning and staying on top of current developments in advanced analytics.
• Multi Touch Attribution Media Analytics Audience Analytics experience.
• Expertise in using analytic tools such as Excel R Python Tableau.
• Experience with design and measurement of marketing experiments.
• Expertise in event level data (ads exposure demographic data claims web visits)
• Experience working with large datasets experience working with distributed computing tools (Databricks PySpark).

THRIVE

WHAT YOU CAN EXPECT OF US

As we work to develop treatments that take care of others we also care deeply for our teammates well-being and growth.

Vast opportunities to learn develop and move up and across our global organization.

Diverse and inclusive community of belonging where colleagues are empowered to bring ideas to the table take risks and act.

Generous AMGEN Total Rewards Plan comprising healthcare finance wealth and career benefits.

Flexible work arrangements.

Objects in your future are closer than they appear. Join us.

EQUAL OPPORTUNITY STATEMENT

AMGEN is an Equal Opportunity employer and will consider you without regard to your race color religion sex sexual orientation gender identity national origin protected veteran status or disability status.

We will ensure that individuals with disabilities are provided a reasonable accommodation to participate in the job application or interview process to perform crucial job functions and to receive other benefits and privileges of employment. Please contact us to request an accommodation.