Marketing & Sales Manager

Objective: The Sales & Marketing Manager will directly generate new client leads by building relationships. This role will be accomplished through developing maintaining and expanding relationships with professionals in the community who can refer potential clients. This role is responsible for maintaining and developing new and innovative marketing methods following industry best practices.

Reports to: Owner

Primary Responsibilities (including but not limited to):

• Analyze market conditions and trends including but not limited to competitors and influence centers; the overall goal is to explore areas of business opportunity.
• Identify all local influence centers (hospitals senior living communities including independent assisted memory care skilled nursing rehabilitation respite care hospice home health physician practices and other related healthcare providers) to determine referral sources and build lasting and meaningful relationships.
• Develop and manage new referral sources through face-to-face meetings networking and digital strategies.
• Personally visit and arrange meetings with people responsible for or in a position to refer clients.
• Contact and engage with at least 8 to 10 referral sources daily to develop relationships and gain referrals.
• Utilize monthly marketing calendar and plan to coordinate activities.
• Organize daily network and relationship-building tasks.
• Arrange presentations of Senior Helpers services at meetings in healthcare and senior-related organizations.
• Attend trade shows conferences and community networking events representing Senior Helpers services. Network with others in the industry to develop additional referral sources.
• Assist in coordinating and managing various marketing and advertising methods including social media digital marketing direct mail and print ads with assistance from the Franchisers Marketing team.
• Maintain and manage a (CRM) Customer Relationship Management system.
• Develop and maintain weekly activity reports and track KPIs and marketing data.
• Meet or exceed sales objectives.
• Always represent the company with professionalism.

Qualifications:

• Bachelors Degree preferred (or equivalent combination of 3 years of relevant work experience)
• Min. 3 years of operations and employee management experience required
• Demonstrable sales sales development and sales management experience
• Possess a strong business acumen
• Must have excellent organizational skills attention to detail and the ability to prioritize in a changing environment.
• Proactive with foreseeing potential issues and providing multiple resolutions
• Strong collaboration skills with both subordinate team and corporate partners
• Proficiency in Microsoft Word Excel Internet and Outlook required.
• Ability to learn software programs quickly.

Benefits:

• 401(k) matching
• Health Insurance
• Dental Insurance
• Vision Insurance
• Paid Time Off
• Pay On Demand
• Bonus structure
• Varies Discount Programs

We are proud to be an equal opportunity employer and prohibit discrimination/harassment without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state and local news.