Student Casual Student Content Shaper Student Services Academic Services Grade 2 – 904582

Please note that this vacancy may be taken down early depending on the number of applications received. We advise you to submit your application promptly.

Our offer to you

People are at the heart of what we are and do.

The University of Birmingham is proud to have been a part of the City of Birmingham and the wider region for over 100 years and we are equally proud to be recognised as a leading global want to attract talented people from across the city and beyond support them to succeed and celebrate their success.

We believe there is no such thing as a typical member of staff and that diversity is a source of strength that underpins the exchange of ideas innovation and debate. We warmly welcome people from all backgrounds and are committed to fostering an inclusive environment where diversity is at the heart of who and what we are and how we work.

The University is situated in leafy Edgbaston and there are excellent transport links to our beautiful campus including main bus routes and a train station on site. On campus we have a state-of-the-art sports centre with pool shops places to eat and drink our own art gallery museum and botanical gardens.

Find out more about the benefits of working for the University of Birmingham.LF1

Job context

As a Student Content Shaper you will bring the UoB student experience to life by creating fun engaging and helpful content about being a student here in Birmingham. From making a day in the life video to writing a blog on your favourite study spots in this role you will cover a range of topics and themes. The roles duration is until the end of the academic year 2025-2026 with the opportunity to continue in 2026-2027 if you are a continuing student. We welcome students from a range of backgrounds; undergraduate postgraduate home international mature distance learners etc.

Working alongside the Student Communications Team you will have the opportunity to create different types of content from Instagram Reels trending TikToks YouTube vlogs and blogs for our student communication channels including social media.

Job summary

This is a broad role but we are particularly looking for students who can contribute in the following ways:
Presenting/participating in videos and photoshoots
Creating and editing videos for Instagram TikTok and YouTube
Writing blogs for Student News.
Excellent communication skills are key particularly those with an interest in being the focus of Instagram Reels YouTube and Tik-Tok videos whilst also being able to communicate effectively with other Content Shapers and the Student Communications Team.
This is a casual role on a part-time basis to fit alongside your studies. There are no set weekly hours as you will form part of a pool of freelance content creators (Content Shapers) who will be rotated where best expertise suits a specific weeks content requirements. However your weekly limit will be 15 hours.
You are in control of your hours but you will be required to create a minimum of two pieces of content per assignment and attend meetings to discuss content you are working on.

Main duties

• Create and edit video content to meet fixed deadlines and to an agreed brief.
• Help create written content for blogs and web pages.
• Present in videos filmed by students or staff at UoB to help promote university services or important information and initiatives.
• Contribute to content ideas through meetings and chats.
• Support the Student Communications Team with student communications providing feedback and recommendations for improvement.
• Provide in-person support during events such as Welcome Christmas and UoB Xtra (social media and Stalls).
• Assist the Student Communications Team with other reasonable requests.

Required knowledge skills qualifications & experience

• Keen interest in current social media trends as well as experience in the production of content for a variety of platforms.

• A clear and demonstrable understanding about the nature of the diverse student community at the University of Birmingham; showing an awareness of our student demographics and understanding of the requirements of the student community at the University of Birmingham.

• Positive attitude and approach to achieving results (finding and using relevant learning opportunities to improve results).

• Knowledge of emerging social media trends and experience of utilising these channels within a communications or marketing role.

• Ideally experience of graphical design packages and associated technologies (e.g. Canva)

• Experience of video production and editing using platforms such as CapCut.

• Experience of copywriting proofreading and content editing.

• Excellent interpersonal organisational spoken and written communication skills to deal effectively confidently and appropriately with students and staff at all levels.

• Ability to prioritise workload and anticipate problems to progress work thoroughly and reliably sometimes under pressure and to tight deadlines.

• High levels of attention to detail.

• An effective team player who can demonstrate that they have not only worked successfully as part of a team but that they are able to self-direct workload and priorities.

• Calm and focused under pressure.

• An understanding of the University aims and objectives.

• N.B. The broad variety of roles available means that candidates do not require all the above experience/qualities rather fitting to one or more areas of the roles

Further details

• We particularly encourage applications from males mature students and candidates with disabilities as these groups are currently under-represented within our team.

For any informal queries please contact Laura Fryer ()

The University of Birmingham restricts all students to working up to 20 hours per week during term time for a maximum of 13 consecutive weeks. If your application is successful and your course does not follow the usual academic term timetable (e.g. PGT PGR or PhD student) you and your supervisor must formally agree vacation periods if this role exceeds 20 hours per week. In addition to this please be aware if you are an international student you will be required to apply to the Registry for the appropriate authorised absence.

You are only eligible to apply to this role if you are a current University of Birmingham student. If you are not a University of Birmingham student your application will not be considered.

To work you will need to carry out a right to work checks will need to be completed prior to work commencing.

Regarding the use of AI in applications we review hundreds of applications and shortlist candidates based on their unique perspective motivations and potential.Cover letters generated through or edited by AI tools (e.g. ChatGPT or CoPilot) are easy to identify. They produce generic answers and will not score highly enough to progress. You may use AI tools for research but all written content in your application must be your own work. Authenticity and originality are key to standing out in this process.

Due to the high volume of applications we receive were unable to contact all applicants individually. You can check the progress of your application by logging into the Worklink jobs portal using the same email address you used to apply. If you havent heard back within six weeks of the closing date please assume your application has been unsuccessful.