Sr Brand Manager Blue Band

Amsterdam - Netherlands

Monthly Salary: Not Disclosed

Posted on: 2 days ago

Vacancies: 1 Vacancy

Job Summary

Position: Senior Brand ManagerBlueband

Location: Amsterdam NL

Hybrid

About the position

As Senior Brand Manager you are part of the Marketing team reporting into the Head of Marketing very closeand collaborative team that shares thebrand-portfolioand activity plans. You will also work closely with the Sales and Category team.

You will be driving brand performance usingdata-driven approach: monitoring brand performance vsKPIstogether with return on investment of advertising and promotions and using these insights to make recommendations &anticipatingthreats/opportunities. You will beleveraginginsights from market research category and brand performance market trends consumerbehavior etc. to drive continuous improvement.

In this role you will work on brand plans creation & execution forBlueBand withfocus on outstanding activations that drive penetration for these key brands. Conceptioncoordinationand execution of marketing activities (incl. campaigns activation concepts)in accordance withBrand guidelinesdonthave any secrets for you.

With internal / external agencies and internal stakeholders youll work on the delivery of key initiatives in a timely manner with excellence.

You will lead the locally relevant product launch process of all innovations and renovation from planning to execution including all trade marketing materials. You will also build on local market understanding to generate insights and foresights as input for the definition implementation and steering of local growth plans.

Not only will you have responsibility for the independent analysis of the performance drivers including the derivation of recommendations for action but also for a full A&P.

You will provide input to agree on local strategic pricing and pricing guidelines.

In close collaboration with sales team & European stakeholders you will raise the bar for better impact of marketing in theNetherlands usingdata-driven marketing and excellent consumer insights to be locally relevant culturally resonant and faster than competition in everything we do.

Together with your colleagues in the largerclusteryoullhave -beside the existing portfolio - the opportunity to builda new innovationand work on lots of new product development projects. To build thebrand as a whole youwill get to bring a lot of new and creative ideas to thetableand your input is very much encouraged!

So what does it take to be successful in this role

With a Bachelors/Masters degree in Marketing Business Administration or any business-related field and a minimum6years of marketing experience with proven track record in the FMCG industry you are now with a deep passion for building brands and you have a holistic marketing skill set with strong consumer orientation and the ability to translate ideas and passion into execution and financial results.

A performance mindset is essential and should be reflected not only in the personality but also through strong commercial and financial acumen combined with excellent analytical skills.

Besides being a strong team player with excellent interpersonal skills.You haveproven project management skills exceptional planning and organisational skills ability to prioritise in a fast-paced environment.

You describe yourself as a determined person with a hands-on mentality. You show a lot of resilience initiative commercial thinking and you enjoy agile working in a fast-paced environment. We operate in a global environment so both yourDutchandEnglishlanguage skills are near native or bilingual.

Whats Next

If this position sounds interesting please hit the apply button now! If you have additional questions you can send me Alice Graca an email to The deadline to apply is the 30th of March.

We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace we understand that you might not meet all the requirements stated in the description but we encourage you to apply anyway. You might be the right candidate for this role or other roles.

Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values qualifications performance skills behaviours experience and knowledge. We ensure job advertisements are free from unintentional bias.

No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race color sex religion sexual orientation national origin disability genetic information pregnancy or other personal characteristics.

Required Experience:

Manager

Position: Senior Brand ManagerBluebandLocation: Amsterdam NLHybridAbout the positionAs Senior Brand Manager you are part of the Marketing team reporting into the Head of Marketing very closeand collaborative team that shares thebrand-portfolioand activity plans. You will also work closely with the ...