Creative Strategist Content Marketing Lead

Hyderabad - India

Monthly Salary: Not Disclosed

Posted on: 5 hours ago

Vacancies: 1 Vacancy

Job Summary

Location : Hyderabad

Work Mode :Full-time in-house

About the Role

We are hiring a full-time in-house Creative Strategist / Content Marketing Lead who can build content with purpose - not just posts.

This role is for someone who understands what to say when to say it where to say it how to say it what CTA to use and how content should move a customer from attention to inquiry to store visit to sale.

What the Role Will Own

Monthly and weekly content strategy for Instagram YouTube reels videos static posts carousels stories and ad creatives

Content buckets aligned to launches weddings festive moments campaigns education objections and lead generation

Hooks scripts captions CTAs ad angles and messaging for premium and luxury audiences

Content journey planning: awareness -> interest -> inquiry -> DM/WhatsApp -> appointment/video call -> walk-in -> sale

Shoot briefs and creative direction for the in-house photographer editor and later the design team

Campaign concepts for both organic content and paid ads

Required Experience

4-8 years in content strategy creative strategy brand content digital content marketing or similar roles

Hands-on experience writing scripts for reels short videos ads and conversion-focused social content

Experience planning content for both organic growth and paid campaign support

Experience building or contributing to customer journeys / lead funnels

Experience working directly with photographers videographers editors and designers

Strong understanding of customer psychology objections CTA logic and conversion-led communication

Preferred category experience: luxury jewellery fashion premium lifestyle beauty wedding industry or high-ticket retail

Mandatory Skills

Content strategy and campaign planning

Script hook caption and CTA writing

Storytelling for premium audiences

Audience segmentation and funnel thinking

Creative briefing and output review

Brand voice consistency and execution ownership

Who Should Not Apply

Pure social media posting coordinators

Only-Canva creators with no strategy depth

Trend-copy content managers without campaign thinking

Agency account managers who have not personally written and planned content

Application Requirements

Updated resume and portfolio or links to content handled

3-5 examples of scripts or campaigns personally worked on

Short note on categories / brands handled

Current salary expected salary notice period and current location

Important: this is not a basic posting role. The selected person must be able to think strategically write strongly brief creatives clearly and help turn content into inquiries appointments and sales.

Short Version for Portals

We are hiring a full-time in-house Creative Strategist / Content Marketing Lead in Hyderabad. The ideal candidate must be strong in content strategy reel/video/ad script writing hook and CTA writing campaign planning customer journey / funnel thinking and working with photographers editors and designers. Preferred background: luxury jewellery fashion premium lifestyle beauty wedding or high-ticket retail. Candidates must share portfolio resume current CTC expected CTC and notice period.

Location : HyderabadWork Mode :Full-time in-houseAbout the RoleWe are hiring a full-time in-house Creative Strategist / Content Marketing Lead who can build content with purpose - not just posts.This role is for someone who understands what to say when to say it where to say it how to say it what CT...