Conversion Rate Optimization Manager

As aConversion Rate Optimization (CRO) Manager (m/f/d) you will be part of our Product & Optimization team and work alongside other senior CRO Product and Digital Marketing Specialists. You will take ownership of driving measurable improvements across different markets that we operate around the globe. This is your chance to work in a dynamic collaborative environment with high autonomy and exposure to diverse products and countries.

Your responsibilities

• Own optimize and personalize the digital experience to drive measurable increases in conversion rates across the digital journey
• Work alongside UI/UX specialists content strategists developers and analysts to identify map and resolve user pain points across the digital journey.
• Analyse our customer journey and come up with hypotheses aimed at improving conversion leveraging both qualitative and quantitative user insights
• Set up and run A/B tests in collaboration with our IT team for more complex implementations communicate test results and insights to Marketing and Country teams
• Track and improve team KPIs and consumer engagement with global digital products

Your profile

• 35 years of experience in Conversion Rate Optimization
• Hands-on expertise with CRO and A/B testing tools such as VWO Optimizely (Preferred) AB Tasty Hotjar Clarity etc.
• Strong analytical skills and familiarity with reporting platforms such as PowerBI PIWIK and GA4
• Excellent communication and presentation skills
• A data-driven mindset
• Bachelors degree in Business Marketing or a related field
• Experience with Lead Generation Healthcare or Omnichannel marketing is a plus

What We Offer

As one of the worlds leading hearing care providers headquartered in Switzerland were committed to building an inclusive culture. We want to create an environment where you can balance a successful career with your commitments and interests outside of work through our flexible hybrid working model.
We offer a wide range of opportunities for both your professional and personal development and growth.

• 30 days of paid annual leave
• A competitive salary package including a variable compensation scheme
• Subsidized VBB or Deutschland ticket
• Dedicated learning & development budget and weekly learning time LinkedIn Learning licence
• Urban Sports Club: Sonova contributes towards your Urban Sports Club membership
• Mobility allowance for relocation if you are relocating to join our team
• Corporate Benefits Platform with employee discounts on a variety of products and services via our benefits platform.
• Pension scheme with employer contribution#LI-NB1