Marketing Specialist
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Job Location:
Monthly Salary:
Posted on:
19 hours ago
Vacancies:
1 Vacancy
Job Summary
Datacolor a global leader in color management solutions provides software instruments and services to improve the precision performance and efficiency of your color workflow. We understand that details matter and precise consistent replication is essential.
Our easy-to-use and highly sophisticated devices and systems have been consistently delivering cost effective best-in-class color measurement performance to industry leaders for more than 50 years so you know that you can count on us to do the same for you.
Our global teams provide sales service and support in over 100 countries throughout Europe the Americas and Asia. For more information visit
In order to support our business we are looking for a Regional Marketing Manager.
Position Summary:
The Marketing Specialist works under the guidance of Senior Marketing Coordinator and focuses on supporting Datacolors offline marketing activities including trade shows and seminars while also assisting with local digital channel operations such as WeChat Official Account and video channel. Strong execution and communication skills are needed to work with vendors and internal sales teams.
Essential Duties and Responsibilities:
- Offline event support (trade shows & seminars) full-cycle execution including booth coordination logistics and on-site management andpost-event lead follow-up with sales team.
- WeChat Official Account content support work with vendors to prepare content and analyze performance to optimize engagement rate. Leverage SCRM tools to generate more MQLs from WeChat operations.
- Video Account content support assist with content planning simple editing uploading and localization.
- Lead tracking Familiar with MQL and SQL concepts; monitor lead generation efficiency from trade shows/seminars and WeChat through key performance indicators.
- Marketing material inventory management regular stock checks and timely replenishment.
- Other tasks required by manager.
Experience & Qualifications:
- Bachelors degree or above in Marketing Advertising Media or related fields preferred.
- 1-3 years marketing experience preferably with offline event execution (trade shows/seminars).
- Fluency in both Chinese and English (written and verbal).
- Proficiency in Office software (PPT/Excel); experience with graphic design (Canva/Photoshop) or video editing tools is a plus.
- Familiarity with Salesforce is a plus.
- Self-motivated detail-oriented able to work independently.
- Willing to travel occasionally.
Location:
Shanghai äæµ
Our offer:
You will work in an innovating organization that estimates the value of the people working correctly in a friendly atmosphere and a very open and informal culture with room for personal input.
Our Core Values:
Learn understand and live the Datacolor Core Values of Customer Focus Execution Ownership Team Work Learning and Passion.
Interested:
If you feel you have what it takes to be the new position at Datacolor we look forward to hearing from you.
Please send your motivation letter and resume to
Datacolor is an Equal Opportunity Employer.
Datacolor will not sponsor for this position.
Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Color management tools integrate technology, engineering, and innovation to digitize color for the world’s biggest brands. Discover more with Datacolor.
