Strategic Alliances Manager (fmd)

About the Opportunity

Contentful is seeking a German-speaking Strategic Alliance Manager to lead our enterprise-aligned partnerships across the DACH this role you will drive strategic collaboration with a portfolio of global and regional agency and systems integrator partners as well as leading regional agencies that play a critical role in enterprise digital transformation.

You will work in close alignment with enterprise sales leadership to identify develop and win strategic opportunities within key accounts ensuring partners are embedded into account strategies and joint go-to-market motions. The role is responsible for translating Contentfuls partner strategy into tangible outcomes: pipeline creation enterprise deal influence and scalable joint offerings.

This position requires a highly collaborative and entrepreneurial leader who can navigate complex enterprise environments build trusted executive relationships with partners and mobilise cross-functional teams across sales marketing product and solution engineering.

As part of Contentfuls partnerships organization you will help extend the reach of our platform through a high-impact ecosystem that drives customer success innovation and enterprise growth.

What to expect

• A highly collaborative environment working closely with enterprise sales solutions engineering and partner leadership
• The opportunity to shape Contentfuls strategic partner ecosystem in one of our most important regions
• A role with clear impact on enterprise growth pipeline generation and customer success

Drive strategic partnerships in DACH

• Own and develop relationships with a portfolio of global systems integrators and leading regional agency partners aligned to enterprise opportunities in the DACH region.
• Serve as the primary liaison between partner organizations and Contentfuls enterprise sales teams ensuring strong alignment on account strategy and customer outcomes.

Lead joint go-to-market strategy

• Develop and execute joint go-to-market plans with strategic partners focused on enterprise customers.
• Identify and activate new joint sales plays industry solutions and integrated offerings with partners.

Accelerate enterprise pipeline and revenue

• Drive partner-sourced and partner-influenced pipeline contributing directly to SQL generation and ACV growth.
• Lead account mapping and joint account planning with enterprise sales teams and partners.
• Support partners in identifying new opportunities and positioning Contentful in large-scale transformation programmes.

Build ecosystem momentum

• Work cross-functionally with partner marketing product and field teams to enable partners and activate strategic initiatives.
• Champion partner engagement across the organization ensuring Contentful teams leverage partners effectively in enterprise pursuits.

What do you need to be successful

• 5 years of experience in enterprise partner management alliances or ecosystem development within a SaaS digital platform or agency/SI environment
• Experience working with systems integrators digital agencies or consulting partners
• Fluency in German and English
• Strong understanding of enterprise digital platforms ideally including martech CMS composable architecture or commerce ecosystems
• Demonstrated experience building and executing joint GTM strategies with partners
• Track record of driving partner-sourced or partner-influenced enterprise pipeline
• Experience with enterprise account planning and account mapping in collaboration with sales teams
• Strong executive communication presentation and facilitation skills
• Ability to navigate complex organizations and build trusted relationships across sales marketing product and engineering
• A strategic mindset with the ability to translate complex ecosystem opportunities into clear execution frameworks

Whats in it for you

• Join an ambitious tech company reshaping the way people build digital experiences
• Full-time employees receive Stock Options for the opportunity to share in the success of our company
• Fertility and family building benefits including a lifetime reimbursable wallet to support your growing family.
• We value Work-Life balance and You Time! A generous amount of paid time off including vacation days sick days education days compassion days for loss and volunteer days
• Time off to care for and focus on your growing family
• Use your personal annual education budget to improve your skills and grow in your career
• Enjoy a full range of virtual and in-person events including workshops guest speakers and fun team activities supporting learning and networking exchange beyond the usual work duties
• An annual wellbeing stipend to care for your physical financial or emotional health
• A monthly communication phone/internet stipend and phone hardware upgrade reimbursement.
• New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.

Who are we

Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging personalized content at scale. By blending composability with native AI capabilities Contentful enables dynamic personalization automated content delivery and real-time experimentation powering next-generation digital experiences across brands regions and channels for more than 4200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful working from hubs in Berlin Denver San Francisco London New York and distributed worldwide.

Everyone is welcome here!

Everyone is welcome here is a celebrated component of our culture. At Contentful we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race color national origin religion sexual orientation gender gender identity age physical disability or length of time spent unemployed. We invite you to apply and join us!

If you need reasonable accommodations at any point during the application or interview process please let your recruiting coordinator know.

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