Head of Measurement Tesco Media

dunnhumby is the global leader in Customer Data Science partnering with the worlds most ambitious retailers and brands to put the customer at the heart of every decision. We combine deep insight advanced technology and close collaboration to help our clients grow innovate and deliver measurable value for their customers.

dunnhumby employs nearly 2500 experts in offices throughout Europe Asia Africa and the Americas working for transformative iconic brands such as Tesco Coca-Cola Nestlé Unileverand Metro.

Tesco Media is the ultimate media partner tobrands. Built on unrivalled customer insightitsamedia owner with soul scale and storytelling power. Tesco Media helps brands and agencies connect meaningfully with customers drive creative effectiveness and grow at the point of purchase.

Through Tesco the UKs largest grocery retailer with over 24 million Clubcard households -representingnearly everyhome in the UK - Tesco Media offers brands an unparalleled view into the motivations and behaviours of the nation. It is perfectly positioned to solve businesss greatest marketing challenges unlocking growth by enabling brands to connect with customers in meaningful ways online in-store and via its offsite partners all while enhancing the shopping experience for its customers.

Were looking for aHead of Measurement - Tesco Media who expects more from their career. Sitting within the Propositions and Go To Market Team this person will own and scale our UK measurement proposition helping brands and agencies understand the true incremental impact of retail media across onsite offsite and in-store channels.

This is a senior high-impact role at the intersection of clients product data science and sales shaping how retail media effectiveness is measured sold and optimised.

What youll be working on

Measurement Strategy

• Define a multiyear measurement strategy and secure approval from Retail Media leadership.
• Elevate Tesco Medias measurement reputation through industry engagement and thought leadership.

Team Leadership

• Lead and manage a highperforming measurement and insights experts.
• Foster a culture of analytical excellence experimentation and commercial impact.

Client Partnership

• Act as the strategic advisor to priority advertisers and agencies.
• Develop learning agendas and testandlearn plans aligned to brand and commercial goals.
• Turn complex insights into clear compelling narratives for senior stakeholders.

Scaling Measurement Products

• Build and scale incrementality testing across onsite offsite and instore media.
• Link brand impact to lowerfunnel and loyalty outcomes.
• Develop omnichannel measurement views demonstrating total retail impact.

Product Strategy

• Partner with product data science and engineering to shape full-funnel multichannel and experimentation solutions.
• Represent client and commercial needs in product roadmaps.
• Lead gotomarket for new measurement products.

Partnership Management

• Own relationships with external measurement and data partners.
• Introduce new solutions with strong internal enablement and positioning.

Commercial Enablement

• Support sales with proof points case studies and bestpractice frameworks.
• Provide senior measurement input into briefs and strategic conversations.

What we expect from you

• Strong people management experience with a track record of building and devloping high-performing teams.
• Strong experience in measurement analytics or marketing science (retail media platforms agencies or data providers).
• Deep understanding of incrementality full-funnel and omnichannel measurement.
• Proven client-facing leadership with senior brand and agency stakeholders.
• Experience influencing measurement or product roadmaps.
• Ability to turn complex data into clear commercial stories.
• Experience in working in matrixed organizations with many Measurement stakeholders and product dependencies or having served clients of this type.
• Experience within a Retail Media Network or with MMM brand lift or offline attribution is strongly preferred.

What you can expect from us

We wont just meet your expectations. Well defy them. So youll enjoy the comprehensive rewards package youd expect from a leading technology company. But also a degree of personal flexibility you might not expect. Plus thoughtful perks like flexible working hours and your birthday off.

Youll also benefit from an investment in cutting-edge technology that reflects our global ambition. But with a nimble small-business feel that gives you the freedom to play experiment and learn.

And we dont just talk about diversity and inclusion. We live it every day with thriving networks including dh Gender Equality Network dh Proud dh Family dh One dh Enabled and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process. Please let us know how we can make this process work best for you.

Our approach to Flexible Working

At dunnhumby we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work.

We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others so if this is important to you please raise this with your recruiter as we are open to discussing agile working opportunities during the hiring process.

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