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Job Function:
MarketingJob Sub Function:
Product ManagementJob Category:
ProfessionalAll Job Posting Locations:
Mexico City MexicoJob Description:
The Marketing Supervisor for HISLA will play a critical role in defining governing and executing the Health Care Professional (HCP) engagement strategy across the NH SH and MX hubs. This position ensures strategic alignment from Optin activation to governance driving a consistent and highquality customer engagement experience throughout the region.
The role also centralizes HISLAs regional event planning vendor negotiations and operational execution in addition to leading the deployment of new digital platformssuch as JJVPROat the country level. This leadership position is fundamental to ensuring consistent execution enhancing regional integration and enabling the delivery of key marketing and P&L growth priorities for BP26.
Define and govern the HCP engagement strategy across NH SH and MX.
Ensure consistent execution of HCP engagement processes from Optin strategy to compliance and governance.
Partner with country and regional teams to align messaging customer touchpoints and engagement experience.
Consolidate planning negotiation and execution of HISLA internal and external events.
Lead coordination of regional congresses educational programs professional events and crosshub activities.
Manage vendor and agency relationships to ensure flawless execution aligned with brand standards.
Lead deployment and adoption of new digital platforms (e.g. JJVPRO) at the country level.
Ensure consistent usage performance tracking and alignment with overall digital strategy.
Establish operational governance frameworks that ensure consistent marketing execution across hubs.
Monitor KPIs and performance indicators to support datadriven decisionmaking.
Identify operational gaps and foster collaboration to strengthen integration between NH SH and MX.
Drive marketing deliverables tied to BP26 P&L growth priorities.
Ensure alignment with budget expectations compliance guidelines and business planning timelines.
Mitigate risks of fragmented execution lack of consistency or misalignment across hubs.
Bachelors degree in Marketing Business Communications or related field.
Experience in marketing execution customer engagement programs or regional coordination for Medical Devices
Desirable experience with ophthalmology
Strong organizational and projectmanagement skills.
Ability to operate with crossfunctional teams across multiple countries.
Experience with digital platforms and CRM tools is a plus.
Excellent communication skills in English and Spanish; Portuguese is a plus.
Strategic Thinking & Business Acumen
Project Leadership
Stakeholder Management
Digital Fluency
Customer-Centric Mindset
Collaboration Across Cultures and Geographies
Accountability & Execution Excellence
Required Skills:
Brand Marketing Design Marketing Marketing Market OrientedPreferred Skills:
Brand Positioning Strategy Channel Management Collaborating Competitive Landscape Analysis Customer Intelligence Data Analysis Developing Others Execution Focus Financial Analysis Inclusive Leadership Leadership Marketing Policies and Procedures Market Research Process Oriented Program Management Relationship Building Resource Allocation Sales Channels Technologically Savvy Trade MarketingRequired Experience:
Manager
About Johnson & Johnson A t Johnson & Johnson, we believe good health is the foundation of vibrant lives, thriving communities and forward progress. That’s why for more than 130 years, we have aimed to keep people well at every age and every stage of life. Today, as the world’s larges ... View more