Media Relations Specialist Full-Time, Days

The Media Relations Specialist reflects the mission vision and values of Northwestern Medicine (NM) adheres to the organizations Code of Ethics and Corporate Compliance Program and complies with all relevant policies procedures guidelines and all other regulatory and accreditation standards.

The Media Relations Specialist plays a key role in the execution of the media relations outreach to support key clinical services hospitals and health system activities. Working closely with media relations leadership she/he will be responsible for the implementation of media strategies and tactics in order to enhance the NM reputation. Working closely with internal clients and fellow media relations team members to identify trends key interests and potential media topics in order to secure proactive media opportunities and fulfill reactive media request.

This role requires collaboration with internal partners including hospital and executive and clinical leadership communications marketing social media etc.

Responsibilities:

• Supports the health systems strategic plan and organizational goals by promoting new programs service enhancements and clinical experts in specified clinical areas to the news media through a variety of outreach activities including press releases tailored pitches social media b-roll packages etc.

• Builds positive and credible working relationships with members of the news media by researching and developing new media contacts and through consistent positive interaction with current contacts. 
• Experience using social media to promote leverage and showcase garnered media coverage and communicate with media.
• Serves as a contact with local news media for interview requests medical information requests and patient condition reports. 
• During a crisis works closely with Director of Media Relations and other members of the media relations team as appropriate.
• Provides other administrative and professional services as required including working with the team to compile and distribute E-News on a daily basis.
• Serves as the on-call media contact on a rotating basis.
• Responsible for making sure that materials he/she produces adhere to department quality standards HIPAA privacy laws and when applicable IRB standards for promoting clinical research.

Qualifications :

Required:

• Bachelors degree in communications journalism or related field.
• 3 to 5 years media relations or related experience preferably in healthcare. 
• Must have thorough knowledge of how the media works and a proven track record of generating press with major outlets. 
• Should also possess excellent writing organizational and interpersonal skills. 
• Ability to create and execute projects with minimal supervision.

Additional Information :

Northwestern Medicine is an equal opportunity employer (disability VETS) and does not discriminate in hiring or employment on the basis of age sex race color religion national origin gender identity veteran status disability sexual orientation or any other protected status.

Background Check

Northwestern Medicine conducts a background check that includes criminal history on newly hired team members and at times internal transfers. If you are offered a position with us you will be required to complete an authorization and disclosure form that gives Northwestern Medicine permission to run the background check.  Results are evaluated on a case-by-case basis and we follow all local state and federal laws including the Illinois Health Care Worker Background Check Act.

Artificial Intelligence Disclosure

Artificial Intelligence (AI) tools may be used in some portions of the candidate review process for this position however all employment decisions will be made by a person. 

Benefits

We offer a wide range of benefits that provide employees with tools and resources to improve their physical emotional and financial well-being while providing protection for unexpected life events. Please visit our Benefits section to learn more.

Sign-on Bonus Eligibility (if sign-on bonus offered for position): Internal employees and rehires who left Northwestern Medicine within 1 year are not eligible for the sign on bonus. Exception: New graduate internal employees seeking their first licensed clinical position at NM may be eligible depending upon the job family. 

Remote Work :

No

Employment Type :

Full-time