Marketing Associate

Mars, PA - USA

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

About us

Keystone Shooting Center was established in 2017 to offer an entirely unique experience to the Pittsburgh area market. We pride ourselves on creating a customer driven and friendly atmosphere combining it with a first-class facility and offering the top brands in the firearms and shooting sports industry. With over 500 different new firearms as well as many pre-owned firearms we are almost certain to have what you are looking for. Whether you are new to shooting an experienced shooter or simply want to learn to shoot we are here to help you.

Marketing Associate

Description

Job Summary: Keystone Shooting Center is looking for a talented pragmatic growth-minded individual who will find meaning and purpose through driving sales growth and customer acquisition both off-line and online with their operational expertise and data-driven consumer insights. This is a full time position.

Job Accountability: This role will be accountable for developing driving and delivering with impeccable execution a commercially sound multi-channel marketing strategy as well as driving and maintaining our membership objectives. The role will focus on developing and maintaining advertising strategies in store and online as well as local and social media.

Accountable for:

The design and delivery of all marketing collateral including images printed collateral packaging and in-store graphics

Developing and executing the companys marketing plan including strategy budgeting memberships and media buys

Driving online customer acquisition conversion and retention by optimizing the online/social media customer experience

Driving online and offline traffic and customer acquisition through PPC SEO email and other targeted online marketing as well as targeted offline activity to include but not limited to TV radio billboard and off site event participation

Implementing a social media strategy to maximize brand engagement sales and customer retention

Publish weekly/monthly sales flyers and showcases in accordance with company guidelines

Participating in weekly leadership meetings and delivering weekly report and review of key metrics

Requirements

The ideal candidate will:

Possess a bachelors degree in marketing or equivalent degree/job experience

Ability to multitask as well as work hands on throughout the store

Be self-motivated and able to work without direction

Demonstrate experience in managing a marketing program in a fast-paced high-growth environment

Demonstrate experience in overseeing a marketing plan and budget

Have an excellent understanding of Microsoft Excel and other analytical tools

Make solid decisions based on data and analysis

Have exceptional interpersonal skills and the ability to develop rewarding relationships

Demonstrate high attention to detail with a strong focus on providing the best customer experience possible

Proficient in Adobe Suite Photoshop/Word Press Constant Contact etc...

Develop and implement strategies to attract new members and retain existing ones

Utilize advertising sales email marketing and content marketing to promote membership benefits

Analyze Google Analytics data to optimize membership campaigns

Benefits:

Full time position

Product & service discounts

Career development & growth

Medical

Dental

Vision

Required Experience:

About usKeystone Shooting Center was established in 2017 to offer an entirely unique experience to the Pittsburgh area market. We pride ourselves on creating a customer driven and friendly atmosphere combining it with a first-class facility and offering the top brands in the firearms and shooting sp...