Sr. Content Strategist (TEMP-to-HIRE)
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Job Location:
New York City, NY - USA
Monthly Salary:
Not Disclosed
Posted on:
16 days ago
Vacancies:
1 Vacancy
Job Summary
About Us
Werea professional services company at the intersection of marketing and technology partnering with ambitious brands to solve complex challenges accelerate growth and drive performance. Our integrated teams combine strategic insight creative execution data fluency and technicalexpertise.
We believe our biggest asset is our combination ofdifferent backgrounds cultures and disciplines that come together to form iCrossing community. What we do starts with our people.
We are part of the Hearst Corporation the worlds leading media entertainment and content company which gives us access to the most valuable data and insightstalentand audiences.
Role Summary
As a Senior Content Strategist you will deliver content strategy for assigned client engagements translating business goals into structured discoverable measurable content. You own the quality and coherence of strategy deliverables on your projects partnering with Experience Design SEO Brand and Technology to ensure content works as an integrated system.
You bring deep craft expertise and a hands-on approach: creating messaging frameworks content matrices journey maps and governance documentation. You guide writers and contributors on your projects and flag risks early to keep delivery on track. This is a temp-to-hire role and requires 2 days per week in the office.
What Youll Do
Experience-Led Content Strategy
Develop content strategies rooted in audience needs intent and journey stages for assigned engagements.
Create messaging architecture (positioning value props proof points) that translates into page-level content.
Partner with Experience Design on information architecture page templates and content models.
Define content requirements for key experiences (web email campaigns product/portal).Content Systems & Governance
Apply and adapt governance frameworks: ownership workflows approval paths and maintenance cadence.
Create project-level toolkits: templates briefs component guidance and editorial checklists.
Maintain content matrices and status tracking so teams have clarity on ownership and next steps.AI-Enabled Content Operations
Use AI tools responsibly for ideation drafting optimization and QA maintaining editorial control.
Create strong AI inputs: structured briefs brand guardrails and reusable prompts.
Apply risk controls for sensitive content: accuracy checks and claims substantiation.Audit Optimization & SEO / AI Discovery
Execute content audits to identify gaps consolidation opportunities and high-value assets.
Collaborate with SEO on technical editorial optimization (linking metadata on-page structure).
Optimize content for modern discovery patterns including AI-driven search (AEO/GEO principles).Measurement & Continuous Improvement
Track KPIs tied to engagement conversion and task success for your projects.
Use analytics platforms (GA4 Search Console Adobe Analytics) to surface insights.
Translate data into prioritized recommendations for stakeholders.Collaboration & Stakeholder Management
Work cross-functionally with SEO Brand Tech and CX teams on your engagements.
Present strategy recommendations to client stakeholders with clarity and confidence.
Guide writers and contributors; provide editorial direction and constructive feedback.
What You Bring
58 years in content strategy editorial strategy UX writing or digital marketing.
Portfolio demonstrating strategic thinking and practical execution (frameworks matrices journeys).
Experience partnering with UX/Design on IA templates and component-based content.
Working knowledge of CMS platforms (HubSpot WordPress Contentful AEM).
Familiarity with SEO tools (Search Console SEMrush/Ahrefs) and on-page optimization.
Strong writing/editing skills; ability to simplify complex concepts.
Comfortable presenting to stakeholders and facilitating working sessions.
Education
Bachelors degree in English Communications Journalism Marketing HCI/UX or equivalent experience.
Nice to Have
Experience with design systems and product/UI content (microcopy onboarding).
Familiarity with accessibility standards (WCAG).
Experience with A/B testing CRO or personalization.
Experience applying generative AI in content workflows.
Success in This Role Looks Like
High-quality deliverables that meet client objectives and timelines.
Content strategies that are actionable adopted by delivery teams and drive measurable results.
Positive stakeholder feedback on clarity collaboration and responsiveness.
Effective partnership with cross-functional teams minimal rework smooth handoffs.
The estimated hourly range for this position in Chicago is between $47and $60. For New York Citythe estimated hourly range for this position is between $53and $67. The range for this position in other geographies may vary based on market actual compensation will be determined based on experience and other factors permitted by law.
Benefits (What We Offer)
Work with the Best:Collaborate with top-tier professionals across media advertising tech fashion lifestyle and publishing shaping the future of these dynamic industries.
Grow Your Skills:Unlock your potential with access to innovative training programs immersive workshops and exclusive industry events.
Work-Life Harmony:Enjoy the flexibility of hybrid work empowering you to balance professional success with personal priorities.
Foster Connection & Belonging:Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
Wellness First:Prioritize your well-being with a comprehensive benefits package that includes medical dental and vision insurance from Day 1.
Plan for Your Financial Future:Enjoy competitive financial perks including a 401(k) plan with a generous company match.
Required Experience:
Senior IC
Key Skills
- Compliance Management
- Information Management
- Proofreading
- Social Intelligence
- Content Quality
- Factual Information
- Video Packages
- Conduct Interviews
- Records Management
- Creative Content
- Editorials
- News Stories
- Newsgathering
- Content Reviews
About Company
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous ... View more
