Account Activation Manager DACH (mfd)

Come build your career

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who you Join our top-notch team ofapproximately 54000diverse and high-performing professionals globally who are making their mark on some of the worlds most beloved brands including DEWALT BLACKDECKER CRAFTSMAN STANLEY CUB CADET and HUSTLER.

The Job:
As a Account Activation Manager (m/f/d) you will be responsible for developing and executing innovative strategies to activate our products and brands with key customers/channels. You will leverage your understanding of market trends and customer needs to create tailored concepts independently manage their implementation and translate them into individualized/channel-specific marketing plans. Your role is essential in gathering market and customer feedback analyzing competitors and identifying new opportunities for differentiation.

What Youll Do:

• Develop and manage customized concepts for product and brand activation for defined accounts/channels/target groups. Translate national brand and product strategies into prioritized integrated action calendars. Develop and implement concepts for brand and product activation at the respective point of sale.

• Obtain and evaluate market and customer feedback to identify customer needs and trends. Analyze competitors and identify opportunities for differentiation. Conduct portfolio analysis and derive sales promotion measures for top customers.

• Plan and execute promotions and product launches in coordination with Brand Management and Product Marketing. Analyze ongoing and completed campaigns derive actionable recommendations and develop standards.

• Manage activation across various communication channels (online & offline).

• Ensure effective collaboration with internal interfaces (e.g. Sales Product Management) especially Key Account Management DIY/Prof. Outdoor.

• Prepare and conduct meetings customer visits and internal events.

Qualifications:

• Completed degree in business administration marketing communications or a comparable field.

• Several years of professional experience in a similar marketing role ideally within the consumer goods or industrial sector.

• Strong analytical skills and experience working with market and customer data.
  Excellent command of German and English both written and spoken.

• Proficient in MS Office.

• Result-oriented intrinsically motivated individual with strong ability to drive change

• Independent creative self-starter with ability to work in a highly energetic fast-paced environment to actively drive transformation

• German Native Speaker & fluent business English language skills (verbal written and presentation); additional languages advantageous

• 5 years of experience gained across relevant digital marketing disciplines; previous account management within a digital agency is a plus

• Strong communication & Negotiation skill

• Team player with a collaborative mindset

We offer:

• An exciting role in an innovative and international environment

• A wide range of development opportunities tailored to your individual needs

• An attractive remuneration package

• A permanent position

• 30 days of vacation

• Flexible working time models & mobile working

• Employer-provided retirement benefits

At Stanley Black & Decker we celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from all backgrounds regardless of nationality gender religion disability age or sexual identity.

Contact:

Shape your future with us we look forward to receiving your application! Please send us your detailed application documents stating your salary expectations and your earliest possible starting date exclusively online via our career site.

We Dont Just Build The World We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative tech-driven and highly collaborative team environment supported by over 58000 professionals in 60 countries across the globe. Here youll get the unique chance to impact some of the worlds most iconic brands including STANLEY TOOLS DEWALT CRAFTSMAN MAC TOOLS and Black Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are

Were the Worlds largest tool company. Were industry visionaries. Were solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art smart factory products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843 but that hasnt stopped us from evolving into a vibrant diverse global growth company.

Global Benefits & Perks
Youll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire.

What Youll Also Get

Career Opportunity: Career paths arent linear here. Being part of our global company with 60 brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development:
Our lifelong learning philosophy means youll have access to a wealth of state-of-the-art learning resources including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because thats how the best work gets done. Youll find we like to have fun here too.

Purpose-Driven Company:
Youll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism giving back and sustainable business practices.