Senior Manager, Employee Channels
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Job Location:
Warren, OH - USA
Monthly Salary:
Not Disclosed
Posted on:
2 days ago
Vacancies:
1 Vacancy
Job Summary
Job Description
GM is modernizing how we communicate with employees across corporate offices and manufacturing sites. We are seeking a Senior ManagerEmployeeChannelsto leadintegration ofthe editorial strategy for employee channels with a focus on frontline audiences.
Thisleader willsettheeditorial direction guardrails and priorities for employee content and channels working in close partnership with the content owners and the day-to-day editorial planning and production teams.The role blends editorial leadershipmulti-channel governance and frontline enablement to deliver clearconsistentand relevant employee communications at scale.
Keyresponsibilities:
Manufacturingappeditorial leadership
Set the editorial direction anddigitalcontent strategyforour frontline appensuringcontent is relevant locally and reinforces GMs overall storyand business priorities.
Partner with plant communicatorsto createhigh-impact reusable assets.
Create straightforward playbooks templates and content packages that plant communicators can adapt quicklyand deploy.
Editorial strategy for employee channels
Lead editorial priorities and calendars for employee channels in support of GMs businessstrategycultureand narrative.
Bring togetherleadershipacross Corporate Communications Manufacturing TechHRand other partners into a single integrated editorial calendar so employees see a clear cohesive storyacross GM-wide employee content.
Coordinate with content studiostoplan campaigns and build reusable assets that can be activated across internal channels.
Channel governance and integration
Define andmaintainsimple editorial frameworks and decision rights formultiplechannels including intranet email Slack frontlineappsand closed-circuit TV.
Maintainand refineeditorial KPIs for employee channels;partner withchannel and contentowners toreview performanceand act ondata and feedback.
Lead a highperforming team providing clear strategydirectionand coaching so their work drives enterpriselevel improvements in employee channel performance and content quality.
Local and crisis communications
Provide internal communications leadership for major campuses in Southeast Michigan on ongoing messaging and higher-profile issues.
Support issues and crisis communications as needed applying sound judgement calm execution and alignment with GMs overall communications approach.
Skillsand experience:
13 yearsin communications including leading editorial strategies andinternalchannel frameworks at scale.
Bachelors Degree Required
Recognized expert ineditorial contentwith exceptionalwriting andediting skills.
Experience guiding other senior communicatorsand elevating their content(e.g. editors content leads).
Proven ability tobuild strong trusting relationships andalign senior stakeholders and competing prioritiesaround a single vision.
Experience designing communications formultipleaudiences includingfrontline workers and office-based employees.
Experience with issues orcrisiscommunicationsoperatingwith urgency discretionsoundjudgmentand calm execution.
Data-driven approach to editorial planning and channel performance including defining and usingdigital apps andKPIs.
Comfortable experimenting with AI-powered tools for content analytics and planning and helping the team adopt them in smart practical ways.
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GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship entry of GM as the immigration employer of record on a government form and any work authorization requiring a written submission or other immigration support from the company (e.g. H1-B OPT STEM OPT CPT TN J-1 etc). This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week or other frequency dictated by their manager. This job may be eligible for relocation benefits.About GM
Our vision is a world with Zero Crashes Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better safer and more equitable for all.
Why Join Us
We believe we all must make a choice every day individually and collectively to drive meaningful change through our words our deeds and our culture. Every day we want every employee to feel they belong to one General Motors team.
Benefits Overview
From day one were looking out for your well-beingat work and at homeso you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.
Non-Discrimination and Equal Employment Opportunities (U.S.)
General Motors is committed to being a workplace that is not only free of unlawful discrimination but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
All employment decisions are made on a non-discriminatory basis without regard to sex race color national origin citizenship status religion age disability pregnancy or maternity status sexual orientation gender identity status as a veteran or protected veteran or any other similarly protected status in accordance with federal state and local laws.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required where applicable to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more visit How we Hire.
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Required Experience:
Senior Manager
Key Skills
- Employee Relations
- Fmla
- Human Resources Management
- Mediation Experience
- Conflict Management
- HRIS
- Performance Management
- Employment & Labor Law
- Qualitative Analysis
- Alternative dispute resolution
- Human Resources
- Mentoring
About Company
GM is home to Chevrolet, Buick, GMC & Cadillac and has been leading the auto industry for over a century. See how we create a vehicle for every drive.
