The Head of Portfolio Marketing is a senior leader responsible for directing the development analysis and execution of portfolio-level marketing strategies for Facial Body Skin and coordination with Plastics within AA. This role uniquely oversees the sole function uniting the leading Medical Aesthetics brands developing and executing integrated strategies that maximize brand synergies and market impact. Highly cross-functional in nature the position requires exceptional collaboration across brand teams and with stakeholders such as Finance Field PR Operations Medical Affairs ALLE and GCD. Key competencies for success include strategic vision advanced analytical and data-driven decision making excellent communication and influence skills and a strong track record of building effective relationships across diverse teams and external partners including agencies and key opinion leaders.
The Head of Portfolio Marketing is also accountable for ensuring compliance with all medical legal and regulatory guidelines championing innovation and continuous improvement and fostering an inclusive and high-performance team culture. The role requires a proactive approach to risk management and the ability to successfully manage change in a dynamic environment.
Key Responsibilities:
- Leads the portfolio strategy of the AA US Brands to include annual brand planning for the portfolio that aligns to the overall AA brand strategy and individual brand strategy. Works with individual brands Finance and other partners to integrate the individual AA brands into a collective strategy. Define and monitor portfolio KPIs including sales growth market penetration ROI and customer engagement and report portfolio outcomes and insights to executive leadership
- Ensures the execution of the portfolio strategy by leading team to develop and implement portfolio strategy initiatives. Will work with Consumer marketing AMI and field teams to ensure Portfolio initiatives are successfully launched in respective channels. Will work with MABI and other teams to measure the success of and ROI of said programs and initiatives
- Ensures development Product Managers and other direct reports. Specific skill development includes market and financial sales and expense budget/forecast development and monitoring analysis strategy development and effectiveness and efficiency in development/implementation of key business drivers. Provides professional development coaching and counseling of direct staff. Develops an effective team.
- Support brand teams with assistance with programs like the Monthly Marketing Call Veeva uploads and management and other portfolio brand items as needed
Qualifications :
- Bachelors degree in related field
- 10 years Brand Management in the aesthetic and/or health field
- Demonstrated experience leading teams within a cross functional matrixed organization
- Supervisory experience required
- TRAVEL REQUIREMENTS: Moderate travel required for leadership meetings conferences field visits and cross-functional workshops.
Additional Information :
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location and we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole and absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:
Work :
No
Employment Type :
Full-time
The Head of Portfolio Marketing is a senior leader responsible for directing the development analysis and execution of portfolio-level marketing strategies for Facial Body Skin and coordination with Plastics within AA. This role uniquely oversees the sole function uniting the leading Medical Aesthet...
The Head of Portfolio Marketing is a senior leader responsible for directing the development analysis and execution of portfolio-level marketing strategies for Facial Body Skin and coordination with Plastics within AA. This role uniquely oversees the sole function uniting the leading Medical Aesthetics brands developing and executing integrated strategies that maximize brand synergies and market impact. Highly cross-functional in nature the position requires exceptional collaboration across brand teams and with stakeholders such as Finance Field PR Operations Medical Affairs ALLE and GCD. Key competencies for success include strategic vision advanced analytical and data-driven decision making excellent communication and influence skills and a strong track record of building effective relationships across diverse teams and external partners including agencies and key opinion leaders.
The Head of Portfolio Marketing is also accountable for ensuring compliance with all medical legal and regulatory guidelines championing innovation and continuous improvement and fostering an inclusive and high-performance team culture. The role requires a proactive approach to risk management and the ability to successfully manage change in a dynamic environment.
Key Responsibilities:
- Leads the portfolio strategy of the AA US Brands to include annual brand planning for the portfolio that aligns to the overall AA brand strategy and individual brand strategy. Works with individual brands Finance and other partners to integrate the individual AA brands into a collective strategy. Define and monitor portfolio KPIs including sales growth market penetration ROI and customer engagement and report portfolio outcomes and insights to executive leadership
- Ensures the execution of the portfolio strategy by leading team to develop and implement portfolio strategy initiatives. Will work with Consumer marketing AMI and field teams to ensure Portfolio initiatives are successfully launched in respective channels. Will work with MABI and other teams to measure the success of and ROI of said programs and initiatives
- Ensures development Product Managers and other direct reports. Specific skill development includes market and financial sales and expense budget/forecast development and monitoring analysis strategy development and effectiveness and efficiency in development/implementation of key business drivers. Provides professional development coaching and counseling of direct staff. Develops an effective team.
- Support brand teams with assistance with programs like the Monthly Marketing Call Veeva uploads and management and other portfolio brand items as needed
Qualifications :
- Bachelors degree in related field
- 10 years Brand Management in the aesthetic and/or health field
- Demonstrated experience leading teams within a cross functional matrixed organization
- Supervisory experience required
- TRAVEL REQUIREMENTS: Moderate travel required for leadership meetings conferences field visits and cross-functional workshops.
Additional Information :
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location and we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation holidays sick) medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our short-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned vested and determinable. The amount and availability of any bonus commission incentive benefits or any other form of compensation and benefits that are allocable to a particular employee remains in the Companys sole and absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
US & Puerto Rico only - to learn more visit & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:
Work :
No
Employment Type :
Full-time
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