Event Sales & Services Manager

The Event & Wedding Sales & Services Manager plays a key role in driving revenue enhancing guest experiences and ensuring the seamless execution of events at Fairmont Sonoma Mission Inn & Spa. This position is responsible for curating exceptional weddings social events and local corporate gatherings that align with the hotels luxury positioning and the distinct charm of Sonoma.

• Drive Event & Wedding Revenue by actively prospecting new clients and nurturing relationships with wedding planners corporate event organizers and community leaders.
• Proactively research and develop new market opportunities to position Fairmont Sonoma Mission Inn & Spa as a premier event destination.
• Maximize event revenue and profitability by adhering to established booking guidelines managing minimum revenue thresholds and collaborating with the Group Sales Team to optimize function space usage.
• Represent the hotel at key industry events and participate in networking opportunities including wedding expos industry tradeshows and community events
• Serve as the main point of contact for event clients ensuring a seamless transition from contract to execution while exceeding expectations.
• Prepare customized and detailed proposals using Social Tables for floorplans and Opera for contracts BEOs and event documentation.
• Coordinate and conduct site inspections and tastings ensuring guests experience the hospitality and culinary excellence that define the Fairmont brand.
• Develop and implement creative event concepts that highlight the uniqueness of Sonoma while catering to high-end clientele.
• Ensure flawless event execution by working closely with internal teams including Catering Banquets Culinary and Operations.
• Build long-term relationships by offering a personalized and consultative sales approach to wedding couples planners and corporate clients.
• Regularly follow up with clients post-event to ensure satisfaction and encourage repeat business.
• Effectively handle guest concerns or last-minute changes with professionalism and efficiency ensuring an exceptional experience. 
• Track and report event production and revenue performance to support monthly forecasts and yearly budget goals.
• Manage deposit schedules credit applications and final billing to ensure accurate and timely financial transactions.
• Maintain detailed records of past and prospective events to support business development efforts.

Qualifications :

• Extensive knowledge of Opera Social Tables and Property Manager preferred; experience with CRM and event management software a plus
• Exceptional organization and time management skills with the ability to multitask and adapt to changing priorities
• Creative problem solver with a passion for designing unique guest experiences.
• Strong understanding of food & beverage trends Sonoma wine culture and event design.
• Excellent communication and negotiation skills with a polished and professional demeanor
• Minimum of 3 years of experience in luxury hotel event planning catering sales or wedding coordination with a strong focus on high-end clientele
• Proven ability to generate revenue and increase event sales through proactive outreach and relationship-building

Salary range $75000- $85000 a year. 

Additional Information :

Fairmont Sonoma Mission Inn & Spa an elegant Spanish mission-style Inn boasts exceptional accommodation in the heart of Wine Country.  As one big team community of service professionals we come together and work with a common purpose to welcome connect and serve others. 

Visa Requirements: Applicants must be able to provide proof that they are legally able to work in the United States. 
Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract recruit and promote diverse talent.

Remote Work :

No

Employment Type :

Full-time