Assistant Brand Manager, Cadbury Dairy Milk, SA
Johannesburg - South Africa
Job Summary
Job Description
Are You Ready to Make It Happen at Mondelēz International
Join our Mission to Lead the Future of Snacking. Make It With Pride.
Collaborating with cross-functional global and regional teams you implement brand strategy that is aligned with our brand vision to drive sustainable growth and to deliver business objectives. You also support profit and loss management and future business development plans and objectives including new product development and platform opportunities
How you will contribute
You will work with others to execute the brand strategy for designated brands develop product and packaging initiatives implement pricing strategies and plan and execute integrated marketing communication and media plans. You will also provide recommendations for integrated commercial plans and provide input and support in the development and execution of marketing plans to ensure they meet revenue profit targets sharing objectives and monitoring performance. Based on your strong understanding of consumer insights brand strategy and positioning you ill help develop integrated marketing communications and 360 degree campaigns.
What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:
- Delivering results
- Marketing preferably in the fast-moving consumer goods sector
- Our brands and business with a clear understanding of our consumers
- Delivering results autonomously and influencing stakeholders
- Analytical skills and a creative mindseta balance of commercial and strategic acumen
- Presenting a story in an inspiring and convincing manner
- Project management from design to completion with an action orientation
More about this role
The Assistant Brand Manager supports in delivering growth for Cadbury Dairy Milk across Southern Africa. This role leads the execution of brand strategy own and managing key campaigns and innovation projects end -to end and ensure on time in full delivery of all marketing initiatives to achieve volume revenue and brand equity targets. The assistant brand manager will be required to proactively lead cross-functional partners manage agency partners take full ownership of commercial performance and contribute to the assigned campaigns and projects.
The role plays a critical path in driving consumer relevance and delivering sustainable growth aligned to both global direction and local priorities.
Working cross-functionally with CPA Sales Insights Supply Chain R&D and partner agencies the role builds strong brand fundamentals while developing future leadership capability within Mondelez International.
What you need to know about this position:
- Support the Brand Manager in delivering the annual brand strategy and marketing plan for Cadbury Dairy Milk in South Africa
- Lead renovations and new product development initiatives from brief through to market launch from brief to market proactively managing timelines and deliverables escalating issues proactively
- Own and execute integrated marketing campaigns end to end across ATL digital social and PR and BTL touchpoints. From briefing to post-campaign evaluation and optimization.
- Contribute to strengthening brand equity and consumer relevance through disciplined execution consistent brand stewardship and continuous learning integration
- Coordinate packaging artwork and agency deliverables with key stakeholders
- Analyze consumer category and brand performance data to inform decisions and recommendations
- Track KPIs include brand health market share distribution and campaign effectiveness
- Partner closely with CPA & Sales teams to support customer plans and in-store excellence
- Manage the budget by ensuring monthly accuracy and reporting
- Leading alignment across sales insights finance supply chain and R&D
- Manage agency relationships including briefing feedback and performance evaluation
What extra ingredients you will bring:
- Ability to lead 360 campaigns from end to end (Must have)
- Be a team player and be willing to drive culture within a team
- Owning and managing innovations and renovations - Projects from concept to launch (Must Have)
- Basic understanding of Nielsen
- Experience in leading and managing agency partners (Must have)
- Experience in budget management (Must Have)
- Debriefing of agencies and leading PCAs (Must Have)
- Analytical mindset with ability to interpret data
- Confident working with agencies and cross-functional teams
- Proactive adaptable and eager to learn
- Basic P & L understanding is key (Must Have)
- Be a team player and be able to drive culture (Must have)
- Ownership Mindset with high accountability
Education / Certifications:
- Bachelors degree in marketing Business or related fields
- 3 years Marketing experience (FMCG Preferred) (Must Have)
Job specific requirements:
- Budget Management (Must Have)
- Experience working with agencies (Must Have)
- Management of Projects: Innovation and renovations (Must Have)
- Strong analytical and commercial to acumen
- Ability to manage multiple stakeholders and deadlines
- Positive attitude and ability to drive team culture
- Proficiency in MS Office
- Passion for brands and consumers
Travel requirements:
- Limited
Work schedule:
- Remote
No Relocation support available
Business Unit Summary
Mondelēz Internationals Sub Saharan Africa Business Unit is made up of three key focus areas namely Southern Africa West Africa and the Rest of Africa Markets. The Business Unit is home to approximately 1000 Makers and Bakers who strive to bring only the best quality and loved brands to our consumers. Mondelēz International in Sub Saharan Africa is proud to house global legacy brands including Cadbury Dairy Milk Oreo Halls and Bournvita together with local jewels such as Cadbury LunchBar Chappies TomTom and Dentyne. The Business Units Markets have consistently been awarded Top Employer certification and has been recognised as a Top Employer in Africa.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion gender sexual orientation or preference gender identity national origin disability status protected veteran status or any other characteristic protected by law.
Job Type
RegularBrand & Portfolio ManagementMarketingRequired Experience:
Manager
Key Skills
About Company
Mondelēz International, Inc. empowers people to snack right in over 150 countries around the world. We're leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. ... View more