Executive Officer Marketing & Branding

As the Executive Officer: Brand & Marketing you will lead the transformation and execution of a country-wide marketing brand and communications strategy that strengthens our reputation grows demand for our brand and ensures consistent delivery of impactful client experiences. This role requires a bold strategist an influential storyteller and a collaborative leader capable of navigating complexity and inspiring cross-functional teams.

Qualifications :

• Bachelors degree in Marketing Business Commerce or related field.
• Postgraduate qualification is advantageous.

Additional Information :

Experience: 

• 5 years senior leadership experience in brand management marketing strategy and communications across multiple industries or markets.
• Proven ability in developing and managing powerful brand and marketing strategies.
• Demonstrated experience in data-led insights digital marketing and integrated communication.

Key Impact Areas:

Strategic Brand Leadership

• Drive the full expression and protection of the Standard Bank brand in-country ensuring consistency relevance and strong reputation management.

Marketing & Communication Strategy

• Lead the development and execution of integrated marketing digital communications PR and events strategies underpinned by research and insights that drive brand visibility business growth and competitive clientcentric marketing.

Client Experience & Market Insights

• Ensure marketing initiatives deliver excellent omnichannel client experiences by embedding client employee and stakeholder insights that shape relevant and effective brand and communication solutions.

Cross-functional Leadership

• Strengthen collaboration with Business Lines Exco and key stakeholders while leading the marketing teams capability development talent strategy and highperformance culture.

Operational & Financial Excellence

• Manage significant marketing budgets efficiently in partnership with business units and oversee the planning measurement and evaluation of brand and marketing effectiveness to optimise ROI and overall performance.

Leadership

• Inspire a culture of creativity accountability and high performance.

Behavioural Competencies:

• Developing Strategies
• Empowering Individuals
• Examining Information
• Exploring Possibilities
• Interacting with People

Technical Competencies:

• Brand Reputation Management
• Building the Brand
• Client Relationship Management
• Strategic Alignment & Execution
• Strategic Planning and Reporting

Remote Work :

No

Employment Type :

Full-time