About Tava Health

Tava Health is a venture-backed online mental health platform that partners with employers to provide convenient high-quality accessible mental health resources to employees and their dependents. Our mission is to be the preferred ecosystem for providers to build and grow thriving private practices.

About the Role

Tava is scaling fast and our commercial motion needs to keep pace. As our first dedicated Commercial PMM youll own go-to-market for employer- and partner-facing products build the enablement infrastructure from the ground up and become the connective tissue between Product Sales and CS. The impact is immediate: better-equipped reps faster deal velocity and a commercial org that knows exactly what Tava offers and why it wins.

What Youll Do

Commercial GTM & Launches

• Own end-to-end GTM strategy and execution for employer/commercial initiatives including launch planning stakeholder alignment and readiness.

• Build launch narratives and rollout plans across internal and external audiences including milestone communications and packaging of assets.

• Translate product changes into clear compelling value for HR leaders and other commercial stakeholders.

Positioning Messaging & Content

• Develop and maintain segmented commercial messaging frameworks (value props proof points competitive context FAQs) tailored to key buyer personas such as EAP Health Plan Partners Care Navigation Partners and TPA Partners.

• Manage the creation of customer-facing collateral including one-pagers product explainers web copy updates and onboarding resources.

• Draft and maintain help content and knowledge base articles for employer- and partner-facing audiences.

Sales Enablement

• Build and maintain a source of truth for commercial GTM assets including product overview decks training walkthroughs release notes and internal docs.

• Drive adoption of enablement materials with the commercial team and keep them current after launch.

• Partner on biweekly syncs with Sales CS and Marketing to stay aligned on needs and roadmap.

Cross-Functional Storytelling

• Support company-level narratives that ladder up to commercial strategy

• Integrate into engineering/product launch workflows so every release is GTM ready

What Were Looking For

• 3 years in product marketing preferably in B2B SaaS; experience supporting sales or revenue teams required.

• Proven GTM ownership: youve run launches built messaging frameworks and created enablement materials.

• Strong writing and narrative skills: you can make complex workflows feel simple valuable and urgent.

• Organized and proactive: you build systems hit deadlines and flag blockers early.

• Collaborative by nature: comfortable partnering across Product Sales CS Support an Marketing to drive clarity and execution.

• Mission-driven: you care about making mental health care more accessible and want your work to reflect that.

Why Youll Love Working With Us

Enjoy working remotely in this full-time salaried position with Tava. We offer a highly competitive benefits package including:

• Competitive salary and stock options

• Tava mental health benefit free access to therapy for you and your family

• Medical and dental insurance for you and your dependents

• Monthly HSA contributions

• Generous PTO and paid holidays

• Work from anywhere

• Paid parental leave

• Weekly team lunches

• Opportunity to shape a growing company and culture

---

*For tax purposes priority will be given to candidates living in states where we already have employees. These states are Alabama Arizona California Colorado Connecticut District of Columbia Florida Georgia Idaho Indiana Maine Maryland Massachusetts Nevada New Jersey New York North Carolina Ohio Oregon Tennessee Texas Utah and Washington.

Tava is unable to sponsor employment visas (such as the H-1B). Candidates must have authorization to work in the U.S. without company sponsorship now or in the future.

All hiring activities at Tava Health are handled by company representatives using @ or @ email addresses.

Please beware of unauthorized recruiting communications requesting personal information. We never hire anyone without first completing a real-time face-to-face interview (conducted by video or in-person) nor do we use encrypted instant messaging services like Signal. If you have questions regarding the authenticity of any outreach please do not hesitate to use the chat feature on our website or contact us at

Tava Health does not discriminate on the basis of race sex color religion age national origin marital status disability veteran status genetic information sexual orientation gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Required Experience:

Manager