Cross Channel, Senior Executive

About WPP

WPP is the trusted growth partner for the worlds leading brands. We unitecutting-edge media intelligence and data solutions world-class creativity next-generation production transformative enterprise solutions and expert strategic counselin a single company powered by exceptional talent and our agentic marketing platform WPP Opento help our clients navigate change capture opportunity and deliver transformational growth. For more information visit.

1690 - Cross Channel Senior Executive

OpenConnect (BT/EE/Plusnet)

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom:

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology built for people & algorithms built around diverse schools of thought built to test & learn at scale and crucially built to evolve.

Role Summary and Impact

We are looking for a Senior Activation Executive to work on one of our most important accounts. This is a fully formed account team offering best in class strategy planning investment and innovation for the client. This role will offer the opportunity to work with extremely large budgets and savvy forward-thinking clients. It is a fast-paced account but there is still plenty of room for strategic and innovative thinking.

As part of WPP Media we have access to some of the best technology and tools available including econometrics proprietary web analytics and a wide range of planning and evaluation tools.

What we need from you

• As a Senior Activation Executive your role is to support the Account Manager by taking an active role in managing accounts/campaigns.
• There is a strong focus on delivering the implementation planning and buying of display across all screens/devices and environments both on and offline (print digital & radio) whilst contributing to the display strategy.
• You will be responsible for ensuring pricing targets are hit and comfortable negotiating with media owners.
• You will be tasked with taking ownership of all aspects of display campaigns with support from the Account Manager whilst ensuring best practice campaign management from junior members of the team.
• Taking an active role in the development of cost effective innovative and engaging solutions for the client is also a key part of this role as well as contributing to wider agency display initiatives.

A little bit about you

• You should have agency experience buying print and digital campaigns. Experience in radio buying is useful but not essential for this role. This is a very fast-paced account and the ability to work under pressure whilst maintaining excellent attention to detail is crucial.
• An active interest in learning about our clients business
• A strong POV on relevant industry topics
• An enthusiasm to taking on a challenge tackling it heads on
• The ability to work closely with partner agencies to identify the best solution for our clients
• A desire to keep up to date with new innovations within the media marketplace and identify how these could be used by our clients

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

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