Assistant Trade MKT Manager

RESPONSIBILITIES

As the role you are best commercial partners to help the markets grow business

Go-to-Market Driven

Tailored strategies to retail & channel specificities

Brand Centric

Retail owner for perfect store and trade implementation for trade implementation strongly embedded in the brands

Market Rooted

Fueling and being nourished by markets

Business Focus

Driver of profitable growth

Your main focus :

• Maintain a thorough understanding of Cosmetic brands sales objectives and strategies and provide continuous feedback/input to Coty China management and brand marketing team.
• Communicates brand strategies objectives and TMKT programs to sales force and retailors.
• Adapt local trade-plans guidelines. Set clear brand and promotional guidelines to the channels and ensures top quality of execution sales results and profitability of promotional in-store activities including new launchesKCP campaign and always on.
• Leverage proficient data analysis to provide tailored solutions for store challenges. Allocate events resources across regions/stores; monitor new launches KCP performance and competitors activities.
• Support promotion activities to deliver annual plan. Monthly analysis data and provide actionable insights for optimization.
• Track competitors activities and promotion mechanism.
• Manage sample/GWP (Gift With Purchase) forecasting usage plans and control A&CP (Advertising & Promotion) spending against budget.
• Perform customer studies and generate channel specific insights
• Initiate reattainment concept and plan for in-store and 2nd site.
• Work closely with cross-function team to drive customer engagement

YOU ARE A COTY FIT

As an experienced role you get energy from working in a fast-paced diverse and international environment. Other than that you:

Competencies

• Strong strategic and applied marketing skills required
• Sales ambitious and result driven
• Extensive knowledge of strategic retailers and channel for consumer /beauty industry including department store shopping mall Sephora etc.
• Position requires strong leadership skills
• Excellent written and oral communications excellent presentation skills ability to communicate with multiple cultures and at senior levels with retailers senior and international management.
• Travel to China cities
• Good Communication skill internal and external

Qualifications and experience

• Bachelor degree and above
• At least 3-5 years experience in dept. store channel with an enthusiasm for trade marketing
• Prestige cosmetics experience highly regarded.
• Sales ambition & result drive.
• Good in spoken and written English.

OUR BENEFITS

As our this role some of the benefits you will receive are:

• A salary that matches your knowledge and experience
• Great holiday benefits
• Comprehensive medical and commercial insurance
• Fair rewards given based on performance and individual abilities

RECRUITMENT PROCESS

1. Our recruiter will contact you within 10 working days.
2. A telephone/online introductory meeting follows.
3. A first online/in-person interview
4. A second interview
5. You will receive a proposal with the terms of employment.

ABOUT COTY

Coty is one of the worlds largest beauty companies with an iconic portfolio of brands across fragrance color cosmetics skincare and body care. At Coty we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!

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