Specialist Marketing II (Field & Events Marketing)

Gurgaon - India

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Donaldson is committed to solving the worlds most complex filtration challenges. Together we make cool things. As an established technology and innovation leader we are continuously evolving to meet the filtration needs of our changing world. Join a culture of collaboration and innovation that matters and a chance to learn effect change and make meaningful contributions at work and in communities.

Key Responsibilities:

Field & Events Marketing

1) End-to-end event execution

Own event delivery from planning to wrap-up:
- Event calendar inputs project plans vendor selection/management logistics
- Booth/collateral coordination staffing readiness and on-site execution
Ensure brand and message consistency with approved assets and content bundles.

2) Sales activation (pre-event and post-event)

Partner with sales to drive structured activation:
- Target account lists invite strategy meeting booking support
- On-site success criteria roles and responsibilities daily action plans
Run pre-event readiness meetings and post-event outcomes reviews with sales teams.

3) Lead capture qualification and handoff discipline

Ensure each contact/participant/lead is captured with required data and qualification questions.
Reconcile leads post-event (and daily when needed) and route leads within agreed timelines.
Track follow-up completion against SLA and escalate exceptions to the Regional Marketing Owner.

4) Post-event reporting and ROI tracking

Deliver post-event reports including:
- Outcomes vs targets (leads meetings engagement) spend learnings
- Pipeline influence tracking (as defined and agreed with Sales/Marketing)
- Next-step actions and improvements for future events
Maintain event learnings log and contribute to playbook updates.

5) Merchandising management

Own merchandising briefs and supplier coordination:
- Sourcing quality control delivery timelines inventory discipline
Ensure merchandising supports the campaign theme and partner activation needs.

Collaboration and interfaces

Reports to: Global Marketing Manager (line); day-to-day aligned with Regional Campaign Marketing Owner
Works closely with: Regional and Country Sales teams Distributors/Partners Product (for demos/content needs) Digital Agency (as needed) Vendors (event booth logistics)

Qualifications & Experience

36 years experience in B2B field marketing/events (industrial/technical preferred)
Graduate in Mass communication
Proven event delivery experience across multiple countries or regions
Strong vendor management logistics planning and operational execution skills
Experience working with sales teams on target accounts and meeting programs
Willingness and ability to travel significantly across India and SEA

Skills and competencies

Project management and operational excellence
Stakeholder management (sales partners vendors)
Process discipline for lead capture data quality and follow-up tracking
Strong communication and problem-solving under time pressure
ROI mindset: measures outcomes and drives continuous improvement
Fluency in English is a must additional languages are considered a plus

Employment opportunities for positions in the United States may require use of information which is subject to the export control regulations of the United States. Hiring decisions for such positions are required by law to be made in compliance with these regulations. Applicants for employment opportunities in other countries must be able to meet the comparable export control requirements of that country and of the United States.

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Our policy is to provide equal employment opportunities to all qualified persons without regard to race gender color disability national origin age religion union affiliation sexual orientation veteran status citizenship gender identity and/or expression or other status protected by law.

Required Experience: