Senior Marketing Manager, Web Content, Customer Trust External Relations
Share
Job Location:
Seattle, OR - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
As a Senior Marketing Manager Web Content you will play a critical role in driving awareness around these efforts as you manage the web content strategy for Amazons Trustworthy Shopping site building editorial roadmaps that feature stories covering our approach to IP protection trustworthy reviews scam prevention organized retail crime and anti-counterfeiting. You will work with CTXR program leaders public relations public policy executives and other teams to develop and launch content that ensures external perception is aligned with reality. The Sr Marketing Manager will manage the end-to-end content plan for the website and related digital channels to drive targeted engagement including but not limited to article and webpage development social content strategy and organic and generative search opportunities. You will dive deep into data to understand performance identifying areas for improvement and executing on plans to address them. You will work with teams across Amazon including science product retail and others to determine what other opportunities there are to tell the story of how Amazon creates a trustworthy shopping experience. This role is analytical and creative in equal measure with opportunity for impact across the organization.
Key job responsibilities
Working closely with product program and business stakeholders to create and maintain written and digital content for Amazons Trustworthy Shopping site.
Identify and build contacts of internal and external subject matter experts to help with content strategy and execution. Work with internal and external partners to champion share and engage with the content generated.
Lead and guide others as needed through the end-to-end development of content including design copy positioning approval launch measurement and optimization.
Create own and deliver the creation of a digital content strategy that increases awareness and improves perception of CTXR programs among target audiences across digital channels including search generative search social referrals links and more.
- 5 years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience building executing and scaling cross-functional marketing programs
- Experience communicating results to senior leadership
- Experience as a writer content marketer or multimedia producer
- Experience optimizing content for SEO
- Experience in a business-to-business (B2B) environment high-tech products/services
- Experience prioritizing and handling multiple assignments at any given time while maintaining commitment to deadlines or experience completing complex tasks quickly with little to no guidance and react with appropriate urgency to situations that require a quick turnaround
- Experience working cross-functionally across marketing product management analytics UX and research
- Experience completing complex tasks quickly with little to no guidance and react with appropriate urgency to situations that require a quick turnaround
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at WA Seattle - 118200.00 - 160000.00 USD annually
Required Experience:
Manager
Key Skills
About Company
Free shipping on millions of items. Get the best of Shopping and Entertainment with Prime. Enjoy low prices and great deals on the largest selection of everyday essentials and other products, including fashion, home, beauty, electronics, Alexa Devices, sporting goods, toys, automotive ... View more
