Marketing Intern Data, AI & Market Intelligence (Revenue Marketing Operations)

Hearst

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profile Job Location:

Troy, MI - USA

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

Description

MOTOR Information Systems is seeking a highly analytical curious tech-forward Marketing Intern to support our Revenue Marketing Operations team at the intersection of data analytics AI and target market intelligence. Youll work closely with marketing leadership to support market segmentation account identification data enrichment AI-assisted analysis and go-to-market insights that influence real revenue outcomes.

Summer 2026 11 weeks 35 hours/week $20/hour On-site/Hybrid



Responsibilities

Market & Account Intelligence

  • Support target market segmentation across automotive industry segments using ZoomInfo and enrichment workflows in Clay.

  • Help refine ICP and buyer personas using structured data and behavioral signals.

  • Identify and prioritize high-value target accounts through modeling enrichment and validation.

Data Analytics & Insights

  • Analyze marketing and sales data in HubSpot and Salesforce to spot trends and growth opportunities.

  • Support reporting on lead quality pipeline contribution and campaign performance.

  • Assist with data normalization and validation across CRM and marketing platforms to improve accuracy.

AI & Automation Support

  • Use AI tools for enrichment research summarization and classification.

  • Assist with AI-driven workflows for market research and account analysis (including Clay-based automation).

  • Help document and improve repeatable AI-assisted marketing processes.

Revenue Marketing Operations

  • Support CRM data hygiene segmentation logic and campaign readiness across HubSpot and Salesforce.

  • Collaborate with demand generation and sales enablement on go-to-market initiatives.

  • Help prep insights for executive dashboards reporting and leadership presentations.

What youll gain

  • Hands-on experience in how data and AI power modern revenue marketing.

  • Exposure to enterprise platforms including ZoomInfo Clay HubSpot and Salesforce.

  • Portfolio-ready deliverables (segmentation outputs insights summaries process documentation and reporting).



Qualifications

Required

  • Currently pursuing a degree in Marketing Business Analytics Data Science Information Systems Economics or a related field.

  • Strong analytical mindset; comfortable working with spreadsheets and structured data.

  • Interest in AI automation and data-driven decision making.

  • Strong written and verbal communication skills.

Preferred

  • Familiarity with Excel/Sheets HubSpot Salesforce and/or BI tools.

  • Exposure to AI tools (e.g. ChatGPT) and enrichment/automation workflows.

  • Interest in B2B SaaS or automotive/technology industries.

Support & structure

  • Direct mentorship and weekly check-ins.

  • Clear milestones and defined deliverables.

  • Final presentation or summary of outcomes at the end of the internship.




Required Experience:

Intern

DescriptionMOTOR Information Systems is seeking a highly analytical curious tech-forward Marketing Intern to support our Revenue Marketing Operations team at the intersection of data analytics AI and target market intelligence. Youll work closely with marketing leadership to support market segmentat...
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Key Skills

  • Graphic Design
  • Marketing
  • Google Docs
  • Google AdWords
  • MailChimp
  • Adobe Creative Suite
  • Hootsuite
  • Microsoft Powerpoint
  • Adobe Photoshop
  • Social Media Management
  • Wordpress
  • Writing Skills

About Company

Company Logo

Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous ... View more

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