Performance Marketing Executive

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profile Job Location:

Kuala Lumpur - Malaysia

profile Monthly Salary: Not Disclosed
Posted on: 11 hours ago
Vacancies: 1 Vacancy

Job Summary

Were The Branding People a Malaysia-based digital marketing agency serving brands across Southeast Asia. We turn insights into strategy strategy into creative work and creative work into measurable impact.

Our partners are scaling fast and performance-driven growth is more important than ever. If youre a Performance Marketing Executive who can turn data insights and creative strategy into high-impact campaigns that capture attention and drive measurable results youll fit right in.


What Youll Be Crafting

  • Create monitor analyze and optimize performance marketing campaigns across multiple platforms such as Facebook Ads Google Ads TikTok Ads and other relevant traffic sources.
  • Measure the effectiveness of marketing strategies optimize campaigns based on data insights and drive continuous improvements in ROAS CPA CTR and conversion rates.
  • Execute full-funnel marketing campaigns ensuring ads are strategically structured creatively aligned and performance-driven to meet client objectives.
  • Prepare detailed and structured performance reports for management and clients translating data into clear insights and actionable next steps.
  • Monitor campaign budgets closely and optimize return on investment (ROI) by adjusting bids targeting strategies and creative direction accordingly.
  • Collaborate with cross-functional teams including creative copywriting and project management to ensure campaigns are aligned with brand positioning and performance goals.
  • Identify and experiment with new advertising platforms tools and emerging trends to unlock additional growth opportunities.
  • Manage and execute marketing projects efficiently ensuring deliverables are completed on time and aligned with campaign timelines and KPIs.


Your Superpowers

  • At least 23 years of hands-on experience managing paid social media advertising platforms (Facebook Ads Google Ads TikTok Ads etc.).
  • Strong understanding of digital marketing principles performance funnels audience segmentation and paid media strategies.
  • Proven ability to analyze data identify trends and optimize campaigns to improve ROAS and lower CPA.
  • Experience with A/B testing frameworks and performance scaling strategies.
  • Familiarity with tracking tools such as Meta Pixel Google Analytics (GA4) and conversion tracking setup is a strong advantage.
  • In-depth knowledge of Malaysias digital and social media landscape with awareness of trends and algorithm updates.
  • Fluent in both Mandarin and English with strong communication skills for stakeholders collaboration and reporting.
  • Strong ownership mindset critical thinking ability and adaptability in a fast-paced agency environment.
  • Flexibility to put in extra hours when necessary to meet campaign deadlines or urgent optimization needs.
  • A genuine passion for driving business growth and creating measurable impact through well-executed advertising strategies.


What Youll Get Here

  • Freedom to Work from Anywhere
    Remote flexibility that empowers deep work and creative flow.
  • Upskilling That Actually Changes You
    Workshops coaching and exposure to brands across SEA with real learning and real growth.
  • Lucrative Pay That Reflects Value
    Competitive salary packages designed to reward excellence not just attendance.
  • Health & Wellness Support
    Benefits that keep your mind sharp and your energy sustainable.
  • People Who Want You to Win
    A driven team that collaborates questions builds and celebrates progress.
  • Plus More Because Were Still Growing
    We refine improve and innovate constantly. You grow as we grow.
Were The Branding People a Malaysia-based digital marketing agency serving brands across Southeast Asia. We turn insights into strategy strategy into creative work and creative work into measurable impact. Our partners are scaling fast and performance-driven growth is more important than ever. If yo...
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Key Skills

  • Business Development
  • Sales Experience
  • Loyalty Marketing
  • B2B Sales
  • Time Management
  • Marketing
  • Cold Calling
  • Microsoft Powerpoint
  • SEO
  • Social Media Management
  • Customer relationship management
  • Lead Generation